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Wi-Fi Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Market Overview:

The global wi-fi analytics market exhibited strong growth during 2015-2020. Looking forward, IMARC Group expects the market to grow at a CAGR of around 24% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end-use sectors. These insights are included in the report as a major market contributor.

Wi-Fi analytics refers to the process of analyzing and collecting customer data from Wi-Fi access points, such as smartphones and laptops, for accessing detailed information on customer traffic, dwell time, and churn likelihood. The unique signal broadcasted by devices is used to recognize the associated device ID that tracks whether a person logs into the Wi-Fi or not. The data collected through associated devices is used by enterprise big-data software to clean, process, and apply advanced algorithm sets. Wi-Fi analytics aims at improving operations, trigger marketing, and track campaign results. As a result, there has been an increased demand for wi-fi analytics worldwide as it enables organizations to use the information available through wireless networks to make better decisions.

Wi-Fi Analytics Market Trends:

The rising adoption of the internet of things (IoT)-enabled smart devices across the globe represents one of the key factors driving the market growth. This is further supported by the increasing number of smart cities, which has resulted in the installation of Wi-Fi hotspots in public places, like transportation hubs, shopping complexes, shared taxis, and train stations. Moreover, various companies are launching innovative Wi-Fi analytics solutions that enable visitor count, path analysis, and critical metrics in smart infrastructure stores, office buildings, and organizations. These solutions also include people-counting cameras, which facilitate accurate counts. They also employ weather information to determine the effect of inclement weather on store traffic and regulate the correlation of radiofrequency devices to security camera images to help identify persons of interest. Other factors, including government regulations to support more secure applications of Wi-Fi analytics and extensive investments in public infrastructure to build smart cities, hospitals, and transportation infrastructure and are expected to bolster the market growth in the coming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global wi-fi analytics market report, along with forecasts for growth at the global, regional and country level from 2021-2026. Our report has categorized the market based on region, component, deployment, application and industry vertical.

Breakup by Component:

  • Solution 
  • Services
     

Breakup by Deployment:

  • Cloud-based
  • On-premises
     

Breakup by Application:

  • Wi-Fi Presence Analytics
  • Wi-Fi Marketing Analytics
     

Breakup by Industry Vertical:

  • Retail
  • Hospitality and Tourism
  • Sports and Entertainment
  • Transportation
  • Healthcare
  • Others
     

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Blix, Cisco Systems Inc., Cloud4Wi, Fortinet Inc., GoZone WiFi LLC, Hewlett Packard Enterprise Company, Hughes Network Systems LLC (Echostar Corporation), Purple, Ruckus Networks (CommScope Inc), Skyfii Limited and Yelp Inc.

Report Coverages:

Report Features Details
Base Year of the Analysis 2020
    Historical Period 2015-2020
Forecast Period 2021-2026
Units US$ Billion
Segment Coverage Component, Deployment, Application, Industry Vertical, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Blix, Cisco Systems Inc., Cloud4Wi, Fortinet Inc., GoZone WiFi LLC, Hewlett Packard Enterprise Company, Hughes Network Systems LLC (Echostar Corporation), Purple, Ruckus Networks (CommScope Inc), Skyfii Limited and Yelp Inc.
Customization Scope 10% Free Customization
Report Price and Purchase Option                                     Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the global wi-fi analytics market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global wi-fi analytics market?
  • What are the key regional markets?
  • What is the breakup of the market based on the component?
  • What is the breakup of the market based on the deployment?
  • What is the breakup of the market based on the application?
  • What is the breakup of the market based on the industry vertical?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global wi-fi analytics market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    Global Wi-Fi Analytics Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Component
    6.1    Solution 
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Services
        6.2.1 Market Trends
        6.2.2 Market Forecast
7    Market Breakup by Deployment
    7.1    Cloud-based
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    On-premises
        7.2.1 Market Trends
        7.2.2 Market Forecast
8    Market Breakup by Application
    8.1    Wi-Fi Presence Analytics
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Wi-Fi Marketing Analytics
        8.2.1 Market Trends
        8.2.2 Market Forecast
9    Market Breakup by Industry Vertical
    9.1    Retail
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Hospitality and Tourism
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    Sports and Entertainment
        9.3.1 Market Trends
        9.3.2 Market Forecast
    9.4    Transportation
        9.4.1 Market Trends
        9.4.2 Market Forecast
    9.5    Healthcare
        9.5.1 Market Trends
        9.5.2 Market Forecast
    9.6    Others
        9.6.1 Market Trends
        9.6.2 Market Forecast
10    Market Breakup by Region
    10.1    North America
        10.1.1 United States
           10.1.1.1 Market Trends
           10.1.1.2 Market Forecast
        10.1.2 Canada
           10.1.2.1 Market Trends
           10.1.2.2 Market Forecast
    10.2    Asia-Pacific
        10.2.1 China
           10.2.1.1 Market Trends
           10.2.1.2 Market Forecast
        10.2.2 Japan
           10.2.2.1 Market Trends
           10.2.2.2 Market Forecast
        10.2.3 India
           10.2.3.1 Market Trends
           10.2.3.2 Market Forecast
        10.2.4 South Korea
           10.2.4.1 Market Trends
           10.2.4.2 Market Forecast
        10.2.5 Australia
           10.2.5.1 Market Trends
           10.2.5.2 Market Forecast
        10.2.6 Indonesia
           10.2.6.1 Market Trends
           10.2.6.2 Market Forecast
        10.2.7 Others
           10.2.7.1 Market Trends
           10.2.7.2 Market Forecast
    10.3    Europe
        10.3.1 Germany
           10.3.1.1 Market Trends
           10.3.1.2 Market Forecast
        10.3.2 France
           10.3.2.1 Market Trends
           10.3.2.2 Market Forecast
        10.3.3 United Kingdom
           10.3.3.1 Market Trends
           10.3.3.2 Market Forecast
        10.3.4 Italy
           10.3.4.1 Market Trends
           10.3.4.2 Market Forecast
        10.3.5 Spain
           10.3.5.1 Market Trends
           10.3.5.2 Market Forecast
        10.3.6 Russia
           10.3.6.1 Market Trends
           10.3.6.2 Market Forecast
        10.3.7 Others
           10.3.7.1 Market Trends
           10.3.7.2 Market Forecast
    10.4    Latin America
        10.4.1 Brazil
           10.4.1.1 Market Trends
           10.4.1.2 Market Forecast
        10.4.2 Mexico
           10.4.2.1 Market Trends
           10.4.2.2 Market Forecast
        10.4.3 Others
           10.4.3.1 Market Trends
           10.4.3.2 Market Forecast
    10.5    Middle East and Africa
        10.5.1 Market Trends
        10.5.2 Market Breakup by Country
        10.5.3 Market Forecast
11    SWOT Analysis
    11.1    Overview
    11.2    Strengths
    11.3    Weaknesses
    11.4    Opportunities
    11.5    Threats
12    Value Chain Analysis
13    Porters Five Forces Analysis

    13.1    Overview
    13.2    Bargaining Power of Buyers
    13.3    Bargaining Power of Suppliers
    13.4    Degree of Competition
    13.5    Threat of New Entrants
    13.6    Threat of Substitutes
14    Price Analysis
15    Competitive Landscape

    15.1    Market Structure
    15.2    Key Players
    15.3    Profiles of Key Players
        15.3.1    Blix
           15.3.1.1 Company Overview
           15.3.1.2 Product Portfolio
        15.3.2    Cisco Systems Inc.
           15.3.2.1 Company Overview
           15.3.2.2 Product Portfolio
           15.3.2.3 Financials
           15.3.2.4 SWOT Analysis
        15.3.3    Cloud4Wi
           15.3.3.1 Company Overview
           15.3.3.2 Product Portfolio
        15.3.4    Fortinet Inc.
           15.3.4.1 Company Overview
           15.3.4.2 Product Portfolio
           15.3.4.3 Financials
           15.3.4.4 SWOT Analysis
        15.3.5    GoZone WiFi LLC
           15.3.5.1 Company Overview
           15.3.5.2 Product Portfolio
        15.3.6    Hewlett Packard Enterprise Company
           15.3.6.1 Company Overview
           15.3.6.2 Product Portfolio
           15.3.6.3 Financials
           15.3.6.4 SWOT Analysis
        15.3.7    Hughes Network Systems LLC (Echostar Corporation)
           15.3.7.1 Company Overview
           15.3.7.2 Product Portfolio
        15.3.8    Purple
           15.3.8.1 Company Overview
           15.3.8.2 Product Portfolio
        15.3.9    Ruckus Networks (CommScope Inc)
           15.3.9.1 Company Overview
           15.3.9.2 Product Portfolio
        15.3.10    Skyfii Limited
           15.3.10.1 Company Overview
           15.3.10.2 Product Portfolio
           15.3.10.3 Financials
        15.3.11    Yelp Inc.
           15.3.11.1 Company Overview
           15.3.11.2 Product Portfolio
           15.3.11.3 Financials

List of Figures

Figure 1: Global: Wi-Fi Analytics Market: Major Drivers and Challenges
Figure 2: Global: Wi-Fi Analytics Market: Sales Value (in Billion US$), 2015-2020
Figure 3: Global: Wi-Fi Analytics Market Forecast: Sales Value (in Billion US$), 2021-2026
Figure 4: Global: Wi-Fi Analytics Market: Breakup by Component (in %), 2020
Figure 5: Global: Wi-Fi Analytics Market: Breakup by Deployment (in %), 2020
Figure 6: Global: Wi-Fi Analytics Market: Breakup by Application (in %), 2020
Figure 7: Global: Wi-Fi Analytics Market: Breakup by Industry Vertical (in %), 2020
Figure 8: Global: Wi-Fi Analytics Market: Breakup by Region (in %), 2020
Figure 9: Global: Wi-Fi Analytics (Solution) Market: Sales Value (in Million US$), 2015 & 2020
Figure 10: Global: Wi-Fi Analytics (Solution) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 11: Global: Wi-Fi Analytics (Services) Market: Sales Value (in Million US$), 2015 & 2020
Figure 12: Global: Wi-Fi Analytics (Services) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 13: Global: Wi-Fi Analytics (Cloud-based) Market: Sales Value (in Million US$), 2015 & 2020
Figure 14: Global: Wi-Fi Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 15: Global: Wi-Fi Analytics (On-premises) Market: Sales Value (in Million US$), 2015 & 2020
Figure 16: Global: Wi-Fi Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 17: Global: Wi-Fi Analytics (Wi-Fi Presence Analytics) Market: Sales Value (in Million US$), 2015 & 2020
Figure 18: Global: Wi-Fi Analytics (Wi-Fi Presence Analytics) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 19: Global: Wi-Fi Analytics (Wi-Fi Marketing Analytics) Market: Sales Value (in Million US$), 2015 & 2020
Figure 20: Global: Wi-Fi Analytics (Wi-Fi Marketing Analytics) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 21: Global: Wi-Fi Analytics (Retail) Market: Sales Value (in Million US$), 2015 & 2020
Figure 22: Global: Wi-Fi Analytics (Retail) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 23: Global: Wi-Fi Analytics (Hospitality and Tourism) Market: Sales Value (in Million US$), 2015 & 2020
Figure 24: Global: Wi-Fi Analytics (Hospitality and Tourism) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 25: Global: Wi-Fi Analytics (Sports and Entertainment) Market: Sales Value (in Million US$), 2015 & 2020
Figure 26: Global: Wi-Fi Analytics (Sports and Entertainment) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 27: Global: Wi-Fi Analytics (Transportation) Market: Sales Value (in Million US$), 2015 & 2020
Figure 28: Global: Wi-Fi Analytics (Transportation) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 29: Global: Wi-Fi Analytics (Healthcare) Market: Sales Value (in Million US$), 2015 & 2020
Figure 30: Global: Wi-Fi Analytics (Healthcare) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 31: Global: Wi-Fi Analytics (Other Industry Verticals) Market: Sales Value (in Million US$), 2015 & 2020
Figure 32: Global: Wi-Fi Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 33: North America: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 34: North America: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 35: United States: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 36: United States: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 37: Canada: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 38: Canada: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 39: Asia-Pacific: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 40: Asia-Pacific: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 41: China: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 42: China: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 43: Japan: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 44: Japan: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 45: India: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 46: India: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 47: South Korea: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 48: South Korea: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 49: Australia: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 50: Australia: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 51: Indonesia: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 52: Indonesia: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 53: Others: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 54: Others: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 55: Europe: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 56: Europe: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 57: Germany: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 58: Germany: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 59: France: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 60: France: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 61: United Kingdom: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 62: United Kingdom: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 63: Italy: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 64: Italy: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 65: Spain: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 66: Spain: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 67: Russia: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 68: Russia: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 69: Others: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 70: Others: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 71: Latin America: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 72: Latin America: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 73: Brazil: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 74: Brazil: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 75: Mexico: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 76: Mexico: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 77: Others: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 78: Others: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 79: Middle East and Africa: Wi-Fi Analytics Market: Sales Value (in Million US$), 2015 & 2020
Figure 80: Middle East and Africa: Wi-Fi Analytics Market: Breakup by Country (in %), 2020
Figure 81: Middle East and Africa: Wi-Fi Analytics Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 82: Global: Wi-Fi Analytics Industry: SWOT Analysis
Figure 83: Global: Wi-Fi Analytics Industry: Value Chain Analysis
Figure 84: Global: Wi-Fi Analytics Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Wi-Fi Analytics Market: Key Industry Highlights, 2020 and 2026
Table 2: Global: Wi-Fi Analytics Market Forecast: Breakup by Component (in Million US$), 2021-2026
Table 3: Global: Wi-Fi Analytics Market Forecast: Breakup by Deployment (in Million US$), 2021-2026
Table 4: Global: Wi-Fi Analytics Market Forecast: Breakup by Application (in Million US$), 2021-2026
Table 5: Global: Wi-Fi Analytics Market Forecast: Breakup by Industry Vertical (in Million US$), 2021-2026
Table 6: Global: Wi-Fi Analytics Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 7: Global: Wi-Fi Analytics Market: Competitive Structure
Table 8: Global: Wi-Fi Analytics Market: Key Players

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