Xylitol is a sugar alcohol which has the ability to stimulate the receptors of sweet taste on the tongue. It is considered natural as it can be found in many fruits and vegetables in small amounts. Xylitol is a white, crystalline powder which has similar sweetness as regular sugar but with 40% less calories. It can also be made by using an industrial process where a plant fibre called xylan is transformed into xylitol. When consumed, xylitol reduces the levels of bacteria in saliva which leads to tooth decay and also fights against some of the bacteria causing ear infection. According to the latest report by IMARC Group, titled “Xylitol Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024”, the global xylitol market has reached a value of more than US$ 870 Million in 2018.
There has been an increase in awareness among consumers about calorie intake owing to the rising prevalence rate of several lifestyle diseases such as cardiovascular problems, high cholesterol and obesity. This acts as a primary factor which is driving the growth of the global xylitol market. Additionally, there has also been a high demand for healthy, economic and safe sugar substitutes which, in turn, is contributing towards the market growth. Moreover, consumers are willing to spend more on naturally-based sweeteners instead of regular sugar which is further propelling the demand for xylitol across the globe. Some of the other factors which are positively influencing the market growth include rapid urbanisation and a shift in consumer preference towards sugar free products. Looking forward, the market value is projected to exceed US$ 1,214 Million by 2024, exhibiting a CAGR of 5.7% during 2019-2024.
This report provides a deep insight into the global xylitol market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the xylitol market in any manner.
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