Market Outlook 2022-2027:
The global yoga mat market size reached US$
13.6 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$
19.0 Billion by 2027, exhibiting a growth rate (CAGR) of
5.7% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use sectors. These insights are included in the report as a major market contributor.
Yoga mats are fabricated using Hessian, plastics, rubbers, and corks to provide a non-slip and cushioned surface while holding different yoga poses safely and comfortably. These mats are available in a vast array of prints, styles, thicknesses, compositions, grips, weight, prices, colors, patterns, and surface textures. In addition, several manufacturers are offering yoga mats in premium designs with antimicrobial, bacterial and fungal properties. They are also developing eco-friendly mats with natural materials, such as jute and organic cotton, and generating an online presence to expand their consumer base.
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Note: Values and trends in the above chart consists of dummy data and are only shown here for representation purpose. Kindly contact us for the actual market size and trends.
Yoga Mat Market Trends:
Rising participation in sports and physical training activities among individuals on account of sedentary lifestyles, hectic schedules, and the increasing prevalence of chronic diseases represents one of the key factors impelling the market growth. Moreover, yoga mats are generally made using polyvinyl chloride (PVC) that do not break down in landfills and are difficult and costly to recycle. This, along with rising environmental concerns, is positively influencing the adoption of eco-friendly yoga mats around the world. Besides this, the growing popularity of outdoor and adventure activities, in confluence with the burgeoning travel and tourism industry, is catalyzing the demand for travel mats. These mats are foldable, comfortable, and easy to carry and can be used anywhere. The rising trend of on-the-go workout is also bolstering the market growth. Furthermore, the leading manufacturers are offering products that are ultraviolet (UV) resistant and have closed-cell construction to prevent germs from being absorbed onto the mat. Additionally, the increasing preference for the online, hassle-free shopping experience due to boosting sales of smartphones, along with the rising influence of social networking platforms, is creating a positive market outlook.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global yoga mat market report, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on material, end use and distribution channel.
Breakup by Material:
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Note: Values and trends in the above chart consists of dummy data and are only shown here for representation purpose. Kindly contact us for the actual market size and trends.
- PVC
- TPE
- Rubber
- Cotton and Jute
- Others
Breakup by End Use:
- Yoga and Fitness Clubs
- Household
- Others
Breakup by Distribution Channel:
- Supermarket and Hypermarket
- Specialty Stores
- Online Stores
- Others
Breakup by Region:
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- North America
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Adidas AG, ALO LLC (Color Image Apparel Inc.), Barefoot Yoga Co, Ecoyoga Ltd, EuProMed s.r.o., Hugger Mugger, JadeYoga, Liforme Ltd., Lululemon Athletica, Manduka, prAna (Columbia Sportswear) and Yaazhtex.
Report Coverage:
| Report Features |
Details |
|---|
| Base Year of the Analysis |
2021 |
| Historical Period |
2016-2021 |
| Forecast Period |
2022-2027 |
| Units |
US$ Billion |
| Segment Coverage |
Material, End Use, Distribution Channel, Region |
| Region Covered |
Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Countries Covered |
United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
| Companies Covered |
Adidas AG, ALO LLC (Color Image Apparel Inc.), Barefoot Yoga Co, Ecoyoga Ltd, EuProMed s.r.o., Hugger Mugger, JadeYoga, Liforme Ltd., Lululemon Athletica, Manduka, prAna (Columbia Sportswear) and Yaazhtex |
| Customization Scope |
10% Free Customization |
| Report Price and Purchase Option |
Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499 |
| Post-Sale Analyst Support |
10-12 Weeks |
| Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
- How has the global yoga mat market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the global yoga mat market?
- What are the key regional markets?
- What is the breakup of the market based on the material?
- What is the breakup of the market based on the end use?
- What is the breakup of the market based on the distribution channel?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the industry?
- What is the structure of the global yoga mat market and who are the key players?
- What is the degree of competition in the industry?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Yoga Mat Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Material
6.1 PVC
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 TPE
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Rubber
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Cotton and Jute
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Others
6.5.1 Market Trends
6.5.2 Market Forecast
7 Market Breakup by End Use
7.1 Yoga and Fitness Clubs
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Household
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Others
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Supermarket and Hypermarket
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Specialty Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Online Stores
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by Region
9.1 North America
9.1.1 United States
9.1.1.1 Market Trends
9.1.1.2 Market Forecast
9.1.2 Canada
9.1.2.1 Market Trends
9.1.2.2 Market Forecast
9.2 Asia-Pacific
9.2.1 China
9.2.1.1 Market Trends
9.2.1.2 Market Forecast
9.2.2 Japan
9.2.2.1 Market Trends
9.2.2.2 Market Forecast
9.2.3 India
9.2.3.1 Market Trends
9.2.3.2 Market Forecast
9.2.4 South Korea
9.2.4.1 Market Trends
9.2.4.2 Market Forecast
9.2.5 Australia
9.2.5.1 Market Trends
9.2.5.2 Market Forecast
9.2.6 Indonesia
9.2.6.1 Market Trends
9.2.6.2 Market Forecast
9.2.7 Others
9.2.7.1 Market Trends
9.2.7.2 Market Forecast
9.3 Europe
9.3.1 Germany
9.3.1.1 Market Trends
9.3.1.2 Market Forecast
9.3.2 France
9.3.2.1 Market Trends
9.3.2.2 Market Forecast
9.3.3 United Kingdom
9.3.3.1 Market Trends
9.3.3.2 Market Forecast
9.3.4 Italy
9.3.4.1 Market Trends
9.3.4.2 Market Forecast
9.3.5 Spain
9.3.5.1 Market Trends
9.3.5.2 Market Forecast
9.3.6 Russia
9.3.6.1 Market Trends
9.3.6.2 Market Forecast
9.3.7 Others
9.3.7.1 Market Trends
9.3.7.2 Market Forecast
9.4 Latin America
9.4.1 Brazil
9.4.1.1 Market Trends
9.4.1.2 Market Forecast
9.4.2 Mexico
9.4.2.1 Market Trends
9.4.2.2 Market Forecast
9.4.3 Others
9.4.3.1 Market Trends
9.4.3.2 Market Forecast
9.5 Middle East and Africa
9.5.1 Market Trends
9.5.2 Market Breakup by Country
9.5.3 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 Adidas AG
14.3.1.1 Company Overview
14.3.1.2 Product Portfolio
14.3.1.3 Financials
14.3.1.4 SWOT Analysis
14.3.2 ALO LLC (Color Image Apparel Inc.)
14.3.2.1 Company Overview
14.3.2.2 Product Portfolio
14.3.3 Barefoot Yoga Co
14.3.3.1 Company Overview
14.3.3.2 Product Portfolio
14.3.4 Ecoyoga Ltd
14.3.4.1 Company Overview
14.3.4.2 Product Portfolio
14.3.5 EuProMed s.r.o.
14.3.5.1 Company Overview
14.3.5.2 Product Portfolio
14.3.6 Hugger Mugger
14.3.6.1 Company Overview
14.3.6.2 Product Portfolio
14.3.7 JadeYoga
14.3.7.1 Company Overview
14.3.7.2 Product Portfolio
14.3.8 Liforme Ltd.
14.3.8.1 Company Overview
14.3.8.2 Product Portfolio
14.3.9 Lululemon Athletica
14.3.9.1 Company Overview
14.3.9.2 Product Portfolio
14.3.9.3 Financials
14.3.9.4 SWOT Analysis
14.3.10 Manduka
14.3.10.1 Company Overview
14.3.10.2 Product Portfolio
14.3.11 prAna (Columbia Sportswear)
14.3.11.1 Company Overview
14.3.11.2 Product Portfolio
14.3.12 Yaazhtex
14.3.12.1 Company Overview
14.3.12.2 Product Portfolio
List of Figures
Figure 1: Global: Yoga Mat Market: Major Drivers and Challenges
Figure 2: Global: Yoga Mat Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Yoga Mat Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Global: Yoga Mat Market: Breakup by Material (in %), 2021
Figure 5: Global: Yoga Mat Market: Breakup by End Use (in %), 2021
Figure 6: Global: Yoga Mat Market: Breakup by Distribution Channel (in %), 2021
Figure 7: Global: Yoga Mat Market: Breakup by Region (in %), 2021
Figure 8: Global: Yoga Mat (PVC) Market: Sales Value (in Million US$), 2016 & 2021
Figure 9: Global: Yoga Mat (PVC) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 10: Global: Yoga Mat (TPE) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: Global: Yoga Mat (TPE) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: Global: Yoga Mat (Rubber) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: Global: Yoga Mat (Rubber) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: Global: Yoga Mat (Cotton and Jute) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: Global: Yoga Mat (Cotton and Jute) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: Global: Yoga Mat (Other Materials) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: Global: Yoga Mat (Other Materials) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: Global: Yoga Mat (Yoga and Fitness Clubs) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: Global: Yoga Mat (Yoga and Fitness Clubs) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: Global: Yoga Mat (Household) Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: Global: Yoga Mat (Household) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Global: Yoga Mat (Other End Uses) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Global: Yoga Mat (Other End Uses) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: Global: Yoga Mat (Supermarket and Hypermarket) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Global: Yoga Mat (Supermarket and Hypermarket) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Global: Yoga Mat (Specialty Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Global: Yoga Mat (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: Global: Yoga Mat (Online Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: Global: Yoga Mat (Online Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: Global: Yoga Mat (Other Distribution Channels) Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: Global: Yoga Mat (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: North America: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: North America: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: United States: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: United States: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: Canada: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: Canada: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: Asia-Pacific: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: Asia-Pacific: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: China: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 41: China: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 42: Japan: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 43: Japan: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 44: India: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 45: India: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 46: South Korea: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 47: South Korea: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 48: Australia: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 49: Australia: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 50: Indonesia: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 51: Indonesia: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 52: Others: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 53: Others: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 54: Europe: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 55: Europe: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 56: Germany: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 57: Germany: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 58: France: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 59: France: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 60: United Kingdom: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 61: United Kingdom: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 62: Italy: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 63: Italy: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 64: Spain: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 65: Spain: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 66: Russia: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 67: Russia: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 68: Others: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 69: Others: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 70: Latin America: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 71: Latin America: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 72: Brazil: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 73: Brazil: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 74: Mexico: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 75: Mexico: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 76: Others: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 77: Others: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 78: Middle East and Africa: Yoga Mat Market: Sales Value (in Million US$), 2016 & 2021
Figure 79: Middle East and Africa: Yoga Mat Market: Breakup by Country (in %), 2021
Figure 80: Middle East and Africa: Yoga Mat Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 81: Global: Yoga Mat Industry: SWOT Analysis
Figure 82: Global: Yoga Mat Industry: Value Chain Analysis
Figure 83: Global: Yoga Mat Industry: Porter's Five Forces Analysis
List of Tables
Table 1: Global: Yoga Mat Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Yoga Mat Market Forecast: Breakup by Material (in Million US$), 2022-2027
Table 3: Global: Yoga Mat Market Forecast: Breakup by End Use (in Million US$), 2022-2027
Table 4: Global: Yoga Mat Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
Table 5: Global: Yoga Mat Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 6: Global: Yoga Mat Market: Competitive Structure
Table 7: Global: Yoga Mat Market: Key Players