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The Africa tobacco products market grew at a CAGR of around 5% during 2015-2020. Tobacco is an agricultural product derived from the leaves of the Genus Nicotiana plant that contains an addictive drug named nicotine. Nicotine consists of a stimulant that triggers complex biochemical and neurotransmitter disruptions in the human body. Tobacco is widely available in different varieties, including oriental, flue-cured, burley, and fire-cured tobacco. These varieties are extensively used in cigarettes, hookah, snus, e-cigarettes, cigars, cigarillos, etc. In Africa, the increasing number of smokers based on hectic consumer lifestyles and early exposure to tobacco consumption is driving the market for tobacco products.
The rising consumer disposable income levels coupled with the wide availability of diverse product ranges, including cigarettes, snuff, shisha, etc., are augmenting the market for tobacco products in Africa. Apart from this, the growing consumer concerns towards the high prevalence of numerous respiratory disorders due to smoking tobacco have led to a gradual shift towards chewing-based product alternatives. Furthermore, the increasing popularity of smokeless tobacco that contain higher nicotine content in comparison to cigarettes is also propelling the market growth in Africa. Additionally, the rising penetration of numerous international players has led to the introduction of sophisticated products in the market. Several manufacturers are launching innovative flavors, such as saffron, apple, cinnamon, berry, etc., of tobacco products to attract a larger consumer base in the region. Besides this, the improving consumer living standards have led to the increasing per capita expenditures on premium and high-quality tobacco products, such as cigars and cigarillos. Looking forward, IMARC Group expects the Africa tobacco products market to continue its moderate growth during the next five years.
IMARC Group provides an analysis of the key trends in each sub-segment of the Africa tobacco products market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, type, application, gender, age group and distribution channel.
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The competitive landscape of the industry has also been examined with some of the key players being British American Tobacco Services South Africa (Pty) Ltd. (British American Tobacco Plc), CarniLinx (Pty) Ltd (Carnilinx Tobacco Company), Folha Manufactures (Pty) Ltd., Gold Leaf Tobacco Corporation (Pty) Ltd., Home of Cut Rag (Pty) Ltd., Imperial Brands Plc, Japan Tobacco Inc., Philip Morris South Africa (Pty) Ltd. (Philip Morris International Inc.), Savanna Tobacco and United Tobacco Group (Pty) Ltd.
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