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Alcoholic Beverages Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The global alcoholic beverages market reached a value of US$ 1,516.5 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 1,756.3 Billion by 2027, exhibiting a CAGR of 2.7% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor. 

An alcoholic beverage is a drink that is made by mixing ethanol with fermented fruits, grains and sugar. Wines and ciders are made using a fermented fruit base, while beers and spirits are manufactured by fermenting barley and rye respectively. The alcoholic content and flavor of the beverage are affected by how long it is stored to age and the container in which it is fermented. Alcoholic beverages are widely consumed as rejuvenating and recreational drinks.

 

 
 

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Innovations and advancements in the manufacturing of vodka, flavored wine, beer and cocktail, coupled with the changing lifestyles of consumers, their beverage preferences, and increase in the number of breweries and wineries worldwide are aiding the growth of the market. Additionally, the demand for premium and super-premium alcoholic beverages is growing at a significant rate across both developed and emerging economies. The growing trend of socializing and mid-week/weekend parties among young and working professionals has also positively influenced the market. With increasing urbanization, premium beverages are now being associated with class and sophistication that has resulted in consumers looking for unique and innovative drinking experiences. This has led to a rising inclination towards experimentation with different varieties of flavored alcohols and mixed beverages. Furthermore, factors such as growth in the food and beverage industry, rising rate of social media and internet penetration, and improving distribution and retail channels are also contributing to the market growth.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global alcoholic beverages market, along with forecasts at the global and regional level from 2022-2027. Our report has categorized the market based on category, alcoholic content, flavour, packaging type and distribution channel.

Breakup by Category:

 

 
 

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Breakup by Alcoholic Content:

  • High
  • Medium
  • Low
     

Breakup by Flavour:

  • Unflavoured
  • Flavoured
     

Breakup by Packaging Type:

  • Glass Bottles
  • Tins
  • Plastic Bottles
  • Others
     

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • On-Trade
  • Specialist Retailers
  • Online
  • Convenience Stores
  • Others
     

Breakup by Region:

 

 
 

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  • North America
  • Europe
  • Asia Pacific
  • Middle East and Africa
  • Latin America
     

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Anheuser-Busch InBev SA/NV, MillerCoors (Molson Coors Brewing Company), Heineken Holdings N.V., Carlsberg Breweries A/S, Diageo plc, Bacardi & Company Limited, Olvi Oyj, Tsingtao Brewery Company Limited, Beijing Yanjing Brewery Co. Ltd., and Kirin Holdings Company, Limited, etc.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Billion
Segment Coverage Category, Alcoholic Content, Flavour, Packaging Type, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Companies Covered Anheuser-Busch InBev SA/NV, MillerCoors (Molson Coors Brewing Company), Heineken Holdings N.V., Carlsberg Breweries A/S, Diageo plc, Bacardi & Company Limited, Olvi Oyj, Tsingtao Brewery Company Limited, Beijing Yanjing Brewery Co. Ltd., and Kirin Holdings Company, Limited
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the global alcoholic beverages market performed so far and how will it perform in the coming years?
  • What are the key regional markets in the global alcoholic beverages industry?
  • What has been the impact of COVID-19 on the global alcoholic beverages market?
  • What is the breakup of the market based on the category?
  • What is the breakup of the market based on the alcoholic content?
  • What is the breakup of the market based on the flavour?
  • What is the breakup of the market based on the packaging type?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the global alcoholic beverages industry?
  • What are the key driving factors and challenges in the global alcoholic beverages industry?
  • What is the structure of the global alcoholic beverages industry and who are the key players?
  • What is the degree of competition in the global alcoholic beverages industry?
  • What are the profit margins in the alcoholic beverages industry?

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Alcoholic Beverages Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Breakup by Category
    5.5    Market Breakup by Alcoholic Content
    5.6    Market Breakup by Flavour
    5.7    Market Breakup by Packaging Type
    5.8    Market Breakup by Distribution Channel
    5.9    Market Breakup by Region
    5.10    Market Forecast
6   Market Breakup by Category
    6.1    Beer
        6.1.1    Market Trends
        6.1.2    Market Forecast
    6.2    Wine
        6.2.1    Market Trends
        6.2.2    Market Breakup by Type
           6.2.2.1   Still Light Wine
                     6.2.2.1.1  Market Trends
                     6.2.2.1.2  Market Forecast
           6.2.2.2   Sparkling Wine 
                     6.2.2.2.1  Market Trends
                     6.2.2.2.2  Market Forecast
        6.2.3    Market Forecast
    6.3    Spirits 
        6.3.1    Market Trends
        6.3.2    Market Breakup by Type
           6.3.2.1   Baijiu 
                     6.3.2.1.1  Market Trends
                     6.3.2.1.2  Market Forecast
           6.3.2.2   Vodka
                     6.3.2.2.1  Market Trends
                     6.3.2.2.2  Market Forecast
           6.3.2.3   Whiskey 
                     6.3.2.3.1  Market Trends
                     6.3.2.3.2  Market Forecast
           6.3.2.4   Rum
                     6.3.2.4.1  Market Trends
                     6.3.2.4.2  Market Forecast
           6.3.2.5   Liqueurs 
                     6.3.2.5.1  Market Trends
                     6.3.2.5.2  Market Forecast
           6.3.2.6   Gin 
                     6.3.2.6.1  Market Trends
                     6.3.2.6.2  Market Forecast
           6.3.2.7   Tequila
                     6.3.2.7.1  Market Trends
                     6.3.2.7.2  Market Forecast
           6.3.2.8   Others 
                     6.3.2.8.1  Market Trends
                     6.3.2.8.2  Market Forecast
        6.3.3    Market Forecast
7   Market Breakup by Alcoholic Content
    7.1    High
        7.1.1    Market Trends
        7.1.2    Market Forecast
    7.2    Medium 
        7.2.1    Market Trends
        7.2.2    Market Forecast
    7.3    Low
        7.3.1    Market Trends
        7.3.2    Market Forecast
8   Market Breakup by Flavour
    8.1    Unflavoured
        8.1.1    Market Trends
        8.1.2    Market Forecast
    8.2    Flavoured
        8.2.1    Market Trends
        8.2.2    Market Forecast
9   Market Breakup by Packaging Type
    9.1    Glass Bottles 
        9.1.1    Market Trends
        9.1.2    Market Forecast
    9.2    Tins
        9.2.1    Market Trends
        9.2.2    Market Forecast
    9.3    Plastic Bottles 
        9.3.1    Market Trends
        9.3.2    Market Forecast
    9.4    Others 
        9.4.1    Market Trends
        9.4.2    Market Forecast
10  Market Breakup by Distribution Channel
    10.1    Supermarkets and Hypermarkets
        10.1.1    Market Trends
        10.1.2    Market Forecast
    10.2    On-Trade
        10.2.1    Market Trends
        10.2.2    Market Forecast
    10.3    Specialist Retailers
        10.3.1    Market Trends
        10.3.2    Market Forecast
    10.4    Online
        10.4.1    Market Trends
        10.4.2    Market Forecast
    10.5    Convenience Stores
        10.5.1    Market Trends
        10.5.2    Market Forecast
    10.6    Others
        10.6.1    Market Trends
        10.6.2    Market Forecast
11  Market Breakup by Region
    11.1    Europe
        11.1.1    Market Trends
        11.1.2    Market Forecast
    11.2    North America
        11.2.1    Market Trends
        11.2.2    Market Forecast
    11.3    Asia Pacific
        11.3.1    Market Trends
        11.3.2    Market Forecast
    11.4    Middle East and Africa
        11.4.1    Market Trends
        11.4.2    Market Forecast
    11.5    Latin America
        11.5.1    Market Trends
        11.5.2    Market Forecast
12  SWOT Analysis
    12.1    Overview
    12.2    Strengths
    12.3    Weaknesses
    12.4    Opportunities
    12.5    Threats
13  Value Chain Analysis
14  Porter’s Five Forces Analysis

    14.1    Overview
    14.2    Bargaining Power of Buyers
    14.3    Bargaining Power of Suppliers
    14.4    Degree of Competition
    14.5    Threat of New Entrants
    14.6    Threat of Substitutes
15  Price Analysis
    15.1    Price Indicators
    15.2    Price Structure
    15.3    Margin Analysis
16  Competitive Landscape
    16.1    Market Structure
    16.2    Key Players
    16.3    Profiles of Key Players
        16.3.1    Anheuser-Busch InBev SA/NV
        16.3.2    MillerCoors (Molson Coors Brewing Company)
        16.3.3    Heineken Holdings N.V.
        16.3.4    Carlsberg Breweries A/S
        16.3.5    Diageo plc
        16.3.6    Bacardi & Company Limited
        16.3.7    Olvi Oyj
        16.3.8    Tsingtao Brewery Company Limited
        16.3.9    Beijing Yanjing Brewery Co. Ltd.
        16.3.10     Kirin Holdings Company, Limited
    
List of Figures

Figure 1: Global: Alcoholic Beverages Market: Major Drivers and Challenges
Figure 2: Global: Alcoholic Beverages Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Alcoholic Beverages Market: Breakup by Category (in %), 2021
Figure 4: Global: Alcoholic Beverages Market: Breakup by Alcoholic Content (in %), 2021
Figure 5: Global: Alcoholic Beverages Market: Breakup by Flavour (in %), 2021
Figure 6: Global: Alcoholic Beverages Market: Breakup by Packaging Type (in %), 2021
Figure 7: Global: Alcoholic Beverages Market: Breakup by Distribution Channel (in %), 2021
Figure 8: Global: Alcoholic Beverages Market: Breakup by Region (in %), 2021
Figure 9: Global: Alcoholic Beverages Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 10: Global: Alcoholic Beverages Industry: SWOT Analysis
Figure 11: Global: Alcoholic Beverages Industry: Value Chain Analysis
Figure 12: Global: Alcoholic Beverages Industry: Porter’s Five Forces Analysis
Figure 13: Global: Alcoholic Beverages (Beer) Market: Sales Value (in Million US$), 2016 & 2021
Figure 14: Global: Alcoholic Beverages (Beer) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 15: Global: Alcoholic Beverages (Wine) Market: Sales Value (in Million US$), 2016 & 2021
Figure 16: Global: Alcoholic Beverages (Wine) Market: Breakup by Type (in %), 2021
Figure 17: Global: Alcoholic Beverages (Still Light Wine) Market: Sales Value (in Million US$), 2016 & 2021
Figure 18: Global: Alcoholic Beverages (Still Light Wine) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 19: Global: Alcoholic Beverages (Sparkling Wine) Market: Sales Value (in Million US$), 2016 & 2021
Figure 20: Global: Alcoholic Beverages (Sparkling Wine) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 21: Global: Alcoholic Beverages (Wine) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Global: Alcoholic Beverages (Spirits) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Global: Alcoholic Beverages (Spirits) Market: Breakup by Type (in %), 2021
Figure 24: Global: Alcoholic Beverages (Baijiu) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Global: Alcoholic Beverages (Baijiu) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Global: Alcoholic Beverages (Vodka) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Global: Alcoholic Beverages (Vodka) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: Global: Alcoholic Beverages (Whiskey) Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: Global: Alcoholic Beverages (Whiskey) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: Global: Alcoholic Beverages (Rum) Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: Global: Alcoholic Beverages (Rum) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: Global: Alcoholic Beverages (Liqueurs) Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: Global: Alcoholic Beverages (Liqueurs) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: Global: Alcoholic Beverages (Gin) Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: Global: Alcoholic Beverages (Gin) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: Global: Alcoholic Beverages (Tequila) Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: Global: Alcoholic Beverages (Tequila) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: Global: Alcoholic Beverages (Others) Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: Global: Alcoholic Beverages (Others) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: Global: Alcoholic Beverages (Spirits) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 41: Global: Alcoholic Beverages (High) Market: Sales Value (in Million US$), 2016 & 2021
Figure 42: Global: Alcoholic Beverages (High) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 43: Global: Alcoholic Beverages (Medium) Market: Sales Value (in Million US$), 2016 & 2021
Figure 44: Global: Alcoholic Beverages (Medium) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 45: Global: Alcoholic Beverages (Low) Market: Sales Value (in Million US$), 2016 & 2021
Figure 46: Global: Alcoholic Beverages (Low) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 47: Global: Alcoholic Beverages (Unflavoured) Market: Sales Value (in Million US$), 2016 & 2021
Figure 48: Global: Alcoholic Beverages (Unflavoured) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 49: Global: Alcoholic Beverages (Flavoured) Market: Sales Value (in Million US$), 2016 & 2021
Figure 50: Global: Alcoholic Beverages (Flavoured) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 51: Global: Alcoholic Beverages (Glass Bottles) Market: Sales Value (in Million US$), 2016 & 2021
Figure 52: Global: Alcoholic Beverages (Glass Bottles) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 53: Global: Alcoholic Beverages (Tins) Market: Sales Value (in Million US$), 2016 & 2021
Figure 54: Global: Alcoholic Beverages (Tins) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 55: Global: Alcoholic Beverages (Plastic Bottles) Market: Sales Value (in Million US$), 2016 & 2021
Figure 56: Global: Alcoholic Beverages (Plastic Bottles) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 57: Global: Alcoholic Beverages (Other Packaging Types) Market: Sales Value (in Million US$), 2016 & 2021
Figure 58: Global: Alcoholic Beverages (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 59: Global: Alcoholic Beverages Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2016 & 2021
Figure 60: Global: Alcoholic Beverages Market Forecast: Sales through Supermarkets and Hypermarkets Stores (in Million US$), 2022-2027
Figure 61: Global: Alcoholic Beverages Market: Sales through On-Trade (in Million US$), 2016 & 2021
Figure 62: Global: Alcoholic Beverages Market Forecast: Sales through On-Trade (in Million US$), 2022-2027
Figure 63: Global: Alcoholic Beverages Market: Sales through Specialist Retailers (in Million US$), 2016 & 2021
Figure 64: Global: Alcoholic Beverages Market Forecast: Sales through Specialist Retailers and (in Million US$), 2022-2027
Figure 65: Global: Alcoholic Beverages Market: Online Sales (in Million US$), 2016 & 2021
Figure 66: Global: Alcoholic Beverages Market Forecast: Online Sales (in Million US$), 2022-2027
Figure 67: Global: Alcoholic Beverages Market: Sales through Convenience Stores (in Million US$), 2016 & 2021
Figure 68: Global: Alcoholic Beverages Market Forecast: Sales through Convenience Stores (in Million US$), 2022-2027
Figure 69: Global: Alcoholic Beverages Market: Sales through Other Distribution Channels (in Million US$), 2016 & 2021
Figure 70: Global: Alcoholic Beverages Market Forecast: Sales through Other Distribution Channels (in Million US$), 2022-2027
Figure 71: Europe: Alcoholic Beverages Market: Sales Value (in Million US$), 2016 & 2021
Figure 72: Europe: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 73: Asia Pacific: Alcoholic Beverages Market: Sales Value (in Million US$), 2016 & 2021
Figure 74: Asia Pacific: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 75: North America: Alcoholic Beverages Market: Sales Value (in Million US$), 2016 & 2021
Figure 76: North America: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 77: Middle East and Africa: Alcoholic Beverages Market: Sales Value (in Million US$), 2016 & 2021
Figure 78: Middle East and Africa: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 79: Latin America: Alcoholic Beverages Market: Sales Value (in Million US$), 2016 & 2021
Figure 80: Latin America: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2022-2027

List of Tables

Table 1: Global: Alcoholic Beverages Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Alcoholic Beverages Market Forecast: Breakup by Category (in Million US$), 2022-2027
Table 3: Global: Alcoholic Beverages Market Forecast: Breakup by Alcoholic Content (in Million US$), 2022-2027
Table 4: Global: Alcoholic Beverages Market Forecast: Breakup by Flavour (in Million US$), 2022-2027
Table 5: Global: Alcoholic Beverages Market Forecast: Breakup by Packaging Type (in Million US$), 2022-2027
Table 6: Global: Alcoholic Beverages Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
Table 7: Global: Alcoholic Beverages Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 8: Global: Alcoholic Beverages Market Structure
Table 9: Global: Alcoholic Beverages Market: Key Players


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