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Analytics as a Service (AaaS) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Market Overview:

The global analytics as a service (AaaS) market size reached US$ 18.9 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 68.9 Billion by 2028, exhibiting a growth rate (CAGR) of 23.7% during 2023-2028.

Analytics as a Service (AaaS) refers to a business solution that provides customized, subscription-based data analytics software and procedures through the cloud. It primarily integrates the differently sourced data and information into a centralized-managed platform, thereby reducing manual labor and enhancing operational efficiency. Depending on the type, AaaS is classified into predictive, prescriptive, diagnostic, and descriptive analytics types. As compared to other data analytic tools, AaaS offers its clients with an access to remote analytical tools for analyzing data either via self-service or third-party managed machine learning (ML) tools. In addition to this, this platform aids in analyzing consumer behavior and trends, collecting data, providing personalized access to centrally managed data groups, and offers advanced and interactive services. Consequently, it is widely adopted in the telecommunications and IT, retail, government, healthcare, and banking, financial services, and insurance (BFSI) industries.

Analytics as a Service (AaaS) Market Trends:

One of the key factors driving the global AaaS market growth is the emerging organizational need to update their services by better understanding system operations and customer behavior. In line with this, small- and medium-sized enterprises (SMEs) are widely adopting the technology to make data-driven decisions at lower costs, which is supporting the market growth. The demand for Aaas is also facilitated by the widespread adoption of social media applications, which has resulted in an increase in the volume of structured and unstructured data across platforms. Moreover, rapid automation across several industry verticals, along with the increasing utilization of predictive and historic data analysis by manufacturing facilities to avoid unexpected downtime, are acting as other growth-inducing factors. Apart from this, the increasing incorporation of the Internet of Things (IoT) and the proliferation of smartphones has enabled brands to simultaneously gather and store machine-generated data. This, in turn, is helping organizations in enhancing the performance of their internal assets, reducing operational costs, providing proactive customer support, and increasing the profit margin, thereby creating a positive outlook for the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global analytics as a service (AaaS) market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, component, deployment type, enterprise size and industry vertical.

Breakup by Type:

  • Predictive
  • Prescriptive
  • Diagnostic
  • Descriptive
     

Breakup by Component:

  • Solutions
  • Services
     

Breakup by Deployment Type:

  • Private Cloud
  • Public Cloud
  • Hybrid Cloud
     

Breakup by Enterprise Size:

  • Small and Medium-sized Enterprises
  • Large Enterprises
     

Breakup by Industry Vertical:

  • BFSI
  • Retail
  • Government and Public Sector
  • IT and Telecommunication
  • Healthcare
  • Manufacturing
  • Others
     

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Atos, Cloudera Inc., Google LLC (Alphabet Inc.), Hewlett Packard Enterprise Company, Infosys Limited, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, ScienceSoft USA Corporation, Sisense, Teradata Corporation and Tibco Software Inc.

Report Coverage:

Report Features Details
Base Year of the Analysis 2022
 Historical Period 2017-2022
Forecast Period 2023-2028
Units US$ Billion
Segment Coverage Type, Component, Deployment Type, Enterprise Size, Industry Vertical, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Atos, Cloudera Inc., Google LLC (Alphabet Inc.), Hewlett Packard Enterprise Company, Infosys Limited, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, ScienceSoft USA Corporation, Sisense, Teradata Corporation and Tibco Software Inc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the global analytics as a service (AaaS) market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global analytics as a service (AaaS) market?
  • What are the key regional markets?
  • What is the breakup of the market based on the type?
  • What is the breakup of the market based on the component?
  • What is the breakup of the market based on the deployment type?
  • What is the breakup of the market based on the enterprise size?
  • What is the breakup of the market based on the industry vertical?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global analytics as a service (AaaS) market and who are the key players?
  • What is the degree of competition in the industry?

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Analytics as a Service (AaaS) Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6   Market Breakup by Type
    6.1    Predictive
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Prescriptive
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Diagnostic
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4    Descriptive
        6.4.1 Market Trends
        6.4.2 Market Forecast
7   Market Breakup by Component
    7.1    Solutions
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Services
        7.2.1 Market Trends
        7.2.2 Market Forecast
8   Market Breakup by Deployment Type
    8.1    Private Cloud
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Public Cloud
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Hybrid Cloud
        8.3.1 Market Trends
        8.3.2 Market Forecast
9   Market Breakup by Enterprise Size
    9.1    Small and Medium-sized Enterprises
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Large Enterprises
        9.2.1 Market Trends
        9.2.2 Market Forecast
10  Market Breakup by Industry Vertical
    10.1    BFSI
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Retail
        10.2.1 Market Trends
        10.2.2 Market Forecast
    10.3    Government and Public Sector
        10.3.1 Market Trends
        10.3.2 Market Forecast
    10.4    IT and Telecommunication
        10.4.1 Market Trends
        10.4.2 Market Forecast
    10.5    Healthcare
        10.5.1 Market Trends
        10.5.2 Market Forecast
    10.6    Manufacturing
        10.6.1 Market Trends
        10.6.2 Market Forecast
    10.7    Others
        10.7.1 Market Trends
        10.7.2 Market Forecast
11  Market Breakup by Region
    11.1    North America
        11.1.1 United States
           11.1.1.1 Market Trends
           11.1.1.2 Market Forecast
        11.1.2 Canada
           11.1.2.1 Market Trends
           11.1.2.2 Market Forecast
    11.2    Asia-Pacific
        11.2.1 China
           11.2.1.1 Market Trends
           11.2.1.2 Market Forecast
        11.2.2 Japan
           11.2.2.1 Market Trends
           11.2.2.2 Market Forecast
        11.2.3 India
           11.2.3.1 Market Trends
           11.2.3.2 Market Forecast
        11.2.4 South Korea
           11.2.4.1 Market Trends
           11.2.4.2 Market Forecast
        11.2.5 Australia
           11.2.5.1 Market Trends
           11.2.5.2 Market Forecast
        11.2.6 Indonesia
           11.2.6.1 Market Trends
           11.2.6.2 Market Forecast
        11.2.7 Others
           11.2.7.1 Market Trends
           11.2.7.2 Market Forecast
    11.3    Europe
        11.3.1 Germany
           11.3.1.1 Market Trends
           11.3.1.2 Market Forecast
        11.3.2 France
           11.3.2.1 Market Trends
           11.3.2.2 Market Forecast
        11.3.3 United Kingdom
           11.3.3.1 Market Trends
           11.3.3.2 Market Forecast
        11.3.4 Italy
           11.3.4.1 Market Trends
           11.3.4.2 Market Forecast
        11.3.5 Spain
           11.3.5.1 Market Trends
           11.3.5.2 Market Forecast
        11.3.6 Russia
           11.3.6.1 Market Trends
           11.3.6.2 Market Forecast
        11.3.7 Others
           11.3.7.1 Market Trends
           11.3.7.2 Market Forecast
    11.4    Latin America
        11.4.1 Brazil
           11.4.1.1 Market Trends
           11.4.1.2 Market Forecast
        11.4.2 Mexico
           11.4.2.1 Market Trends
           11.4.2.2 Market Forecast
        11.4.3 Others
           11.4.3.1 Market Trends
           11.4.3.2 Market Forecast
    11.5    Middle East and Africa
        11.5.1 Market Trends
        11.5.2 Market Breakup by Country
        11.5.3 Market Forecast
12  SWOT Analysis
    12.1    Overview
    12.2    Strengths
    12.3    Weaknesses
    12.4    Opportunities
    12.5    Threats
13  Value Chain Analysis
14  Porters Five Forces Analysis

    14.1    Overview
    14.2    Bargaining Power of Buyers
    14.3    Bargaining Power of Suppliers
    14.4    Degree of Competition
    14.5    Threat of New Entrants
    14.6    Threat of Substitutes
15  Price Analysis
16  Competitive Landscape

    16.1    Market Structure
    16.2    Key Players
    16.3    Profiles of Key Players
        16.3.1    Atos
           16.3.1.1 Company Overview
           16.3.1.2 Product Portfolio
           16.3.1.3 Financials
           16.3.1.4 SWOT Analysis
        16.3.2    Cloudera Inc.
           16.3.2.1 Company Overview
           16.3.2.2 Product Portfolio
        16.3.3    Google LLC (Alphabet Inc.)
           16.3.3.1 Company Overview
           16.3.3.2 Product Portfolio
           16.3.3.3 SWOT Analysis
        16.3.4    Hewlett Packard Enterprise Company
           16.3.4.1 Company Overview
           16.3.4.2 Product Portfolio
           16.3.4.3 Financials
           16.3.4.4 SWOT Analysis
        16.3.5    Infosys Limited
           16.3.5.1 Company Overview
           16.3.5.2 Product Portfolio
           16.3.5.3 Financials
           16.3.5.4 SWOT Analysis
        16.3.6    International Business Machines Corporation
           16.3.6.1 Company Overview
           16.3.6.2 Product Portfolio
           16.3.6.3 Financials
           16.3.6.4 SWOT Analysis
        16.3.7    Microsoft Corporation
           16.3.7.1 Company Overview
           16.3.7.2 Product Portfolio
           16.3.7.3 Financials
           16.3.7.4 SWOT Analysis
        16.3.8    Oracle Corporation
           16.3.8.1 Company Overview
           16.3.8.2 Product Portfolio
           16.3.8.3 Financials
           16.3.8.4 SWOT Analysis
        16.3.9    ScienceSoft USA Corporation
           16.3.9.1 Company Overview
           16.3.9.2 Product Portfolio
        16.3.10    Sisense
           16.3.10.1 Company Overview
           16.3.10.2 Product Portfolio
        16.3.11    Teradata Corporation
           16.3.11.1 Company Overview
           16.3.11.2 Product Portfolio
           16.3.11.3 Financials
           16.3.11.4 SWOT Analysis
        16.3.12    Tibco Software Inc.
           16.3.12.1 Company Overview
           16.3.12.2 Product Portfolio
           16.3.12.3 SWOT Analysis

List of Figures

Figure 1: Global: Analytics as a Service Market: Major Drivers and Challenges
Figure 2: Global: Analytics as a Service Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Analytics as a Service Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 4: Global: Analytics as a Service Market: Breakup by Type (in %), 2022
Figure 5: Global: Analytics as a Service Market: Breakup by Component (in %), 2022
Figure 6: Global: Analytics as a Service Market: Breakup by Deployment Type (in %), 2022
Figure 7: Global: Analytics as a Service Market: Breakup by Enterprise Size (in %), 2022
Figure 8: Global: Analytics as a Service Market: Breakup by Industry Vertical (in %), 2022
Figure 9: Global: Analytics as a Service Market: Breakup by Region (in %), 2022
Figure 10: Global: Analytics as a Service (Predictive) Market: Sales Value (in Million US$), 2017 & 2022
Figure 11: Global: Analytics as a Service (Predictive) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 12: Global: Analytics as a Service (Prescriptive) Market: Sales Value (in Million US$), 2017 & 2022
Figure 13: Global: Analytics as a Service (Prescriptive) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 14: Global: Analytics as a Service (Diagnostic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 15: Global: Analytics as a Service (Diagnostic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 16: Global: Analytics as a Service (Descriptive) Market: Sales Value (in Million US$), 2017 & 2022
Figure 17: Global: Analytics as a Service (Descriptive) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 18: Global: Analytics as a Service (Solutions) Market: Sales Value (in Million US$), 2017 & 2022
Figure 19: Global: Analytics as a Service (Solutions) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 20: Global: Analytics as a Service (Services) Market: Sales Value (in Million US$), 2017 & 2022
Figure 21: Global: Analytics as a Service (Services) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: Analytics as a Service (Private Cloud) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: Analytics as a Service (Private Cloud) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 24: Global: Analytics as a Service (Public Cloud) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: Analytics as a Service (Public Cloud) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: Analytics as a Service (Hybrid Cloud) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: Analytics as a Service (Hybrid Cloud) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: Global: Analytics as a Service (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: Global: Analytics as a Service (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: Global: Analytics as a Service (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: Global: Analytics as a Service (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Global: Analytics as a Service (BFSI) Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Global: Analytics as a Service (BFSI) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Global: Analytics as a Service (Retail) Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Global: Analytics as a Service (Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: Global: Analytics as a Service (Government and Public Sector) Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: Global: Analytics as a Service (Government and Public Sector) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Global: Analytics as a Service (IT and Telecommunication) Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Global: Analytics as a Service (IT and Telecommunication) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: Global: Analytics as a Service (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
Figure 41: Global: Analytics as a Service (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 42: Global: Analytics as a Service (Manufacturing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 43: Global: Analytics as a Service (Manufacturing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 44: Global: Analytics as a Service (Other Industry Verticals) Market: Sales Value (in Million US$), 2017 & 2022
Figure 45: Global: Analytics as a Service (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 46: North America: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 47: North America: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 48: United States: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 49: United States: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 50: Canada: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 51: Canada: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 52: Asia-Pacific: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 53: Asia-Pacific: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 54: China: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 55: China: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 56: Japan: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 57: Japan: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 58: India: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 59: India: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 60: South Korea: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 61: South Korea: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 62: Australia: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 63: Australia: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 64: Indonesia: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 65: Indonesia: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 66: Others: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 67: Others: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 68: Europe: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 69: Europe: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 70: Germany: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 71: Germany: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 72: France: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 73: France: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 74: United Kingdom: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 75: United Kingdom: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 76: Italy: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 77: Italy: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 78: Spain: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 79: Spain: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 80: Russia: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 81: Russia: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 82: Others: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 83: Others: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 84: Latin America: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 85: Latin America: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 86: Brazil: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 87: Brazil: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 88: Mexico: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 89: Mexico: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 90: Others: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 91: Others: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 92: Middle East and Africa: Analytics as a Service Market: Sales Value (in Million US$), 2017 & 2022
Figure 93: Middle East and Africa: Analytics as a Service Market: Breakup by Country (in %), 2022
Figure 94: Middle East and Africa: Analytics as a Service Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 95: Global: Analytics as a Service Industry: SWOT Analysis
Figure 96: Global: Analytics as a Service Industry: Value Chain Analysis
Figure 97: Global: Analytics as a Service Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Analytics as a Service Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Analytics as a Service Market Forecast: Breakup by Type (in Million US$), 2023-2028
Table 3: Global: Analytics as a Service Market Forecast: Breakup by Component (in Million US$), 2023-2028
Table 4: Global: Analytics as a Service Market Forecast: Breakup by Deployment Type (in Million US$), 2023-2028
Table 5: Global: Analytics as a Service Market Forecast: Breakup by Enterprise Size (in Million US$), 2023-2028
Table 6: Global: Analytics as a Service Market Forecast: Breakup by Industry Vertical (in Million US$), 2023-2028
Table 7: Global: Analytics as a Service Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 8: Global: Analytics as a Service Market: Competitive Structure
Table 9: Global: Analytics as a Service Market: Key Players


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