Market Overview:
The global beer market size reached US$
660.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$
747.7 Billion by 2028, exhibiting a growth rate (CAGR) of
1.9% during 2023-2028.
Beer is a fermented alcoholic beverage produced from malted grain, water and yeast and flavored with hops to impart a bitter flavor. Its moderate consumption can offer several health benefits, including improving heart health, controlling blood sugar levels, enhancing bone and muscle strength and minimizing the risk of developing dementia, cancer and heart attack. As it is a rich source of antioxidants, beer aids in maintaining cholesterol levels, boosting memory, and preventing kidney stones. It is widely consumed on special occasions, events and parties and served in restaurants, hotels, micro-breweries, Pubs, bars and cafes. At present, manufacturers are relying on kegerators to increase the shelf life and retain the flavor, aroma, color, and texture of the stored beer.
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Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
Beer Market Trends:
Increasing preferences for premium alcoholic beverages on account of the emerging trend of socializing and parties, especially among millennials, working professionals, and young adults, represent one of the major factors positively influencing the demand for beer worldwide. In addition, the rising adoption of beer as a cocktail ingredient in distilleries is contributing to the market growth. Moreover, the emerging trend of gifting beer in customized bottles and is contributing to the market growth. Apart from this, key players are introducing flavored beer in novel variants like botanical and fruits via e-commerce channels. This, in confluence with the rising purchase of beer through online distribution channels as they offer easy product availability with vast catalogs and fast shipping facilities, is providing a positive thrust to the market. Furthermore, extensive promotional activities and celebrity endorsements by product manufacturers on social media platforms are anticipated to positively influence the sales of beer in the coming years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global beer market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product type, packaging, production, alcohol content, flavor and distribution channel.
Breakup by Product Type:
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Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
- Standard Lager
- Premium Lager
- Specialty Beer
- Others
Standard lager dominates the market as it contains low-calorie than product other types.
Breakup by Packaging:
- Glass
- PET Bottle
- Metal Can
- Others
Glass accounts for the largest market share as it is one of the commonly used conventional materials for the packaging of beer.
Breakup by Production:
- Macro-Brewery
- Micro-Brewery
- Others
At present, macro-breweries dominate the market as they can produce and distribute beer in large quantities.
Breakup by Alcohol Content:
The high alcohol content in beers is presently dominating the market, which can be attributed to a better taste and raw material quality.
Breakup by Flavor:
At present, flavored beer leads the market as it is available in a variety of tastes.
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- On-Trades
- Specialty Stores
- Convenience Stores
- Others
The majority of the beer is distributed through supermarkets and hypermarkets on account of the wide array of product variants offered.
Regional Insights:
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- North America
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Middle East and Africa
The Asia Pacific holds the majority of the market share due to the emerging trend of socializing and work parties.
Competitive Landscape:
The competitive landscape of the market has been analyzed in the report, along with the detailed profiles of the major players operating in the industry. Some of these players are Asahi Group Holdings, Ltd., ANHEUSER-BUSCH INBEV SA/NV, Beijing Yanjing Beer Group Corporation, Carlsberg Group, Diageo plc, Dogfish Head Craft Brewery Inc., HEINEKEN N.V., Sierra Nevada Brewing Co., Grupo Modelo, United Breweries Limited (UBL), Oettinger Brauerei GmbH, Kirin Holdings Company Limited, Molson Coors Beverage Company, and Tetra Laval Group.
Report Coverage:
| Report Features |
Details |
|---|
| Base Year of the Analysis |
2022 |
| Historical Period |
2017-2022 |
| Forecast Period |
2023-2028 |
| Units |
US$ Billion |
| Segment Coverage |
Product Type, Packaging, Production, Alcohol Content, Flavor, Distribution Channel, Region |
| Region Covered |
Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Countries Covered |
United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
| Companies Covered |
Asahi Group Holdings, Ltd., ANHEUSER-BUSCH INBEV SA/NV, Beijing Yanjing Beer Group Corporation, Carlsberg Group, Diageo plc, Dogfish Head Craft Brewery Inc., HEINEKEN N.V., Sierra Nevada Brewing Co., Grupo Modelo, United Breweries Limited (UBL), Oettinger Brauerei GmbH, Kirin Holdings Company Limited, Molson Coors Beverage Company, and Tetra Laval Group |
| Customization Scope |
10% Free Customization |
| Report Price and Purchase Option |
Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499 |
| Post-Sale Analyst Support |
10-12 Weeks |
| Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Beer Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Product Type
5.5 Market Breakup by Packaging
5.6 Market Breakup by Production
5.7 Market Breakup by Alcohol Content
5.8 Market Breakup by Flavor
5.9 Market Breakup by Distribution Channel
5.10 Market Breakup by Region
5.11 Market Forecast
6 Market Breakup by Product Type
6.1 Standard Lager
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Premium Lager
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Specialty Beer
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Others
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Packaging
7.1 Glass
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 PET Bottle
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Metal Can
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Production
8.1 Macro-Brewery
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Micro-Brewery
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Others
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Alcohol Content
9.1 High
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Low
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Alcohol Free
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Flavor
10.1 Unflavored
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Flavored
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by Distribution Channel
11.1 Supermarkets and Hypermarkets
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 On-Trades
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Specialty Stores
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Convenience Stores
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Others
11.5.1 Market Trends
11.5.2 Market Forecast
12 Market Breakup by Region
12.1 North America
12.1.1 United States
12.1.1.1 Market Trends
12.1.1.2 Market Forecast
12.1.2 Canada
12.1.2.1 Market Trends
12.1.2.2 Market Forecast
12.2 Asia-Pacific
12.2.1 China
12.2.1.1 Market Trends
12.2.1.2 Market Forecast
12.2.2 Japan
12.2.2.1 Market Trends
12.2.2.2 Market Forecast
12.2.3 India
12.2.3.1 Market Trends
12.2.3.2 Market Forecast
12.2.4 South Korea
12.2.4.1 Market Trends
12.2.4.2 Market Forecast
12.2.5 Australia
12.2.5.1 Market Trends
12.2.5.2 Market Forecast
12.2.6 Indonesia
12.2.6.1 Market Trends
12.2.6.2 Market Forecast
12.2.7 Others
12.2.7.1 Market Trends
12.2.7.2 Market Forecast
12.3 Europe
12.3.1 Germany
12.3.1.1 Market Trends
12.3.1.2 Market Forecast
12.3.2 France
12.3.2.1 Market Trends
12.3.2.2 Market Forecast
12.3.3 United Kingdom
12.3.3.1 Market Trends
12.3.3.2 Market Forecast
12.3.4 Italy
12.3.4.1 Market Trends
12.3.4.2 Market Forecast
12.3.5 Spain
12.3.5.1 Market Trends
12.3.5.2 Market Forecast
12.3.6 Russia
12.3.6.1 Market Trends
12.3.6.2 Market Forecast
12.3.7 Others
12.3.7.1 Market Trends
12.3.7.2 Market Forecast
12.4 Latin America
12.4.1 Brazil
12.4.1.1 Market Trends
12.4.1.2 Market Forecast
12.4.2 Mexico
12.4.2.1 Market Trends
12.4.2.2 Market Forecast
12.4.3 Others
12.4.3.1 Market Trends
12.4.3.2 Market Forecast
12.5 Middle East and Africa
12.5.1 Market Trends
12.5.2 Market Breakup by Country
12.5.3 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
16.1 Price Indicators
16.2 Price Structure
16.3 Margin Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Key Players
17.3 Profiles of Key Players
17.3.1 Asahi Group Holdings, Ltd.
17.3.2 ANHEUSER-BUSCH INBEV SA/NV
17.3.3 Beijing Yanjing Beer Group Corporation
17.3.4 Carlsberg Group
17.3.5 Diageo plc
17.3.6 Dogfish Head Craft Brewery Inc.
17.3.7 HEINEKEN N.V.
17.3.8 Sierra Nevada Brewing Co.
17.3.9 Grupo Modelo
17.3.10 United Breweries Limited (UBL)
17.3.11 Oettinger Brauerei GmbH
17.3.12 Kirin Holdings Company Limited
17.3.13 Molson Coors Beverage Company
17.3.14 Tetra Laval Group
List of Figures
Figure 1: Global: Beer Market: Major Drivers and Challenges
Figure 2: Global: Beer Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Beer Market: Breakup by Product Type (in %), 2022
Figure 4: Global: Beer Market: Breakup by Packaging (in %), 2022
Figure 5: Global: Beer Market: Breakup by Production (in %), 2022
Figure 6: Global: Beer Market: Breakup by Alcohol Content (in %), 2022
Figure 7: Global: Beer Market: Breakup by Flavor (in %), 2022
Figure 8: Global: Beer Market: Breakup by Distribution Channel (in %), 2022
Figure 9: Global: Beer Market: Breakup by Region (in %), 2022
Figure 10: Global: Beer Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 11: Global: Beer Industry: SWOT Analysis
Figure 12: Global: Beer Industry: Value Chain Analysis
Figure 13: Global: Beer Industry: Porter’s Five Forces Analysis
Figure 14: Global: Beer (Standard Lager) Market: Sales Value (in Million US$), 2017 & 2022
Figure 15: Global: Beer (Standard Lager) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 16: Global: Beer (Premium Lager) Market: Sales Value (in Million US$), 2017 & 2022
Figure 17: Global: Beer (Premium Lager) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 18: Global: Beer (Specialty Beer) Market: Sales Value (in Million US$), 2017 & 2022
Figure 19: Global: Beer (Specialty Beer) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 20: Global: Beer (Other Product Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 21: Global: Beer (Other Product Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: Beer (Glass) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: Beer (Glass) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 24: Global: Beer (PET Bottle) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: Beer (PET Bottle) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: Beer (Metal Can) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: Beer (Metal Can) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: Global: Beer (Other Packagings) Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: Global: Beer (Other Packagings) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: Global: Beer (Macro-Brewery) Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: Global: Beer (Macro-Brewery) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Global: Beer (Micro-Brewery) Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Global: Beer (Micro-Brewery) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Global: Beer (Others) Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Global: Beer (Others) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: Global: Beer (High) Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: Global: Beer (High) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Global: Beer (Low) Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Global: Beer (Low) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: Global: Beer (Alcohol Free) Market: Sales Value (in Million US$), 2017 & 2022
Figure 41: Global: Beer (Alcohol Free) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 42: Global: Beer (Unflavored) Market: Sales Value (in Million US$), 2017 & 2022
Figure 43: Global: Beer (Unflavored) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 44: Global: Beer (Flavored) Market: Sales Value (in Million US$), 2017 & 2022
Figure 45: Global: Beer (Flavored) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 46: Global: Beer Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2017 & 2022
Figure 47: Global: Beer Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2023-2028
Figure 48: Global: Beer Market: Sales through On-Trades (in Million US$), 2017 & 2022
Figure 49: Global: Beer Market Forecast: Sales through On-Trades (in Million US$), 2023-2028
Figure 50: Global: Beer Market: Sales through Specialty Stores (in Million US$), 2017 & 2022
Figure 51: Global: Beer Market Forecast: Sales through Specialty Stores (in Million US$), 2023-2028
Figure 52: Global: Beer Market: Sales through Convenience Stores (in Million US$), 2017 & 2022
Figure 53: Global: Beer Market Forecast: Sales through Convenience Stores (in Million US$), 2023-2028
Figure 54: Global: Beer Market: Sales through Other Distribution Channels (in Million US$), 2017 & 2022
Figure 55: Global: Beer Market Forecast: Sales through Other Distribution Channels (in Million US$), 2023-2028
Figure 56: North America: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 57: North America: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 58: United States: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 59: United States: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 60: Canada: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 61: Canada: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 62: Asia-Pacific: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 63: Asia-Pacific: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 64: China: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 65: China: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 66: Japan: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 67: Japan: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 68: India: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 69: India: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 70: South Korea: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 71: South Korea: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 72: Australia: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 73: Australia: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 74: Indonesia: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 75: Indonesia: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 76: Others: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 77: Others: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 78: Europe: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 79: Europe: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 80: Germany: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 81: Germany: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 82: France: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 83: France: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 84: United Kingdom: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 85: United Kingdom: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 86: Italy: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 87: Italy: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 88: Spain: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 89: Spain: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 90: Russia: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 91: Russia: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 92: Others: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 93: Others: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 94: Latin America: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 95: Latin America: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 96: Brazil: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 97: Brazil: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 98: Mexico: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 99: Mexico: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 100: Others: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 101: Others: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 102: Middle East and Africa: Beer Market: Sales Value (in Million US$), 2017 & 2022
Figure 103: Middle East and Africa: Beer Market: Breakup by Country (in %), 2022
Figure 104: Middle East and Africa: Beer Market Forecast: Sales Value (in Million US$), 2023-2028
List of Tables
Table 1: Global: Beer Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Beer Market Forecast: Breakup by Product Type (in Million US$), 2023-2028
Table 3: Global: Beer Market Forecast: Breakup by Packaging (in Million US$), 2023-2028
Table 4: Global: Beer Market Forecast: Breakup by Production (in Million US$), 2023-2028
Table 5: Global: Beer Market Forecast: Breakup by Alcohol Content (in Million US$), 2023-2028
Table 6: Global: Beer Market Forecast: Breakup by Flavor (in Million US$), 2023-2028
Table 7: Global: Beer Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 8: Global: Beer Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 9: Global: Beer Market Structure
Table 10: Global: Beer Market: Key Players