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According to the estimates by IMARC Group, the global e-liquid market is expected to witness a CAGR of 15% during 2021-2026.
The increasing utilization of e-liquids in electronic nicotine delivery systems (ENDS)that are considered as a safer alternative of tobacco-based cigarettes represents one of the key drivers for the global e-liquid market.
Several leading players are utilizing social media platforms to offer customization in flavors, introduce innovative promotional strategies, andoffer e-cigarette kits and accessories via online distribution channels. These represent some of the key trends in the global e-liquid market.
Sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown regulations across several nations resulting in temporary closure of numerous manufacturing units and supply chain disruptions of electronic nicotine delivery systems (ENDS), thereby limiting the demand for e-liquid.
On the basis of the flavor, the market has been segregated into menthol and mint, tobacco, dessert, fruits and nuts, chocolate, and others. Among these, tobacco dominates the global market.
On the basis of the type, the market has been bifurcated into pre-filled and bottled. Currently, bottled holds the majority of the total market share.
Region-wise, the market has been classified into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America, where North America dominates the global market.
The key companies in the global e-liquid market are Black Note Inc., Breazy Inc., Crystal Canyon Vapes LLC, e-Liquid Factory, Mig Vapor LLC, Molecule Labs Inc., Mt Baker Vapor LLC, Nicopure Labs LLC, Philip Morris International Inc., Turning Point Brands Inc., and ZampleBox LLC.
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