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We expect the global e-liquid market to exhibit a CAGR of 13.20% during 2022-2027.
The increasing utilization of e-liquids in Electronic Nicotine Delivery Systems (ENDS), that are considered
as a safer alternative of tobacco-based cigarettes, is primarily driving the global e-liquid market.
The sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown
regulations across several nations resulting in temporary closure of numerous end-use industries for e-
Based on the flavor, the global e-liquid market has been segmented into menthol and mint, tobacco,
dessert, fruits and nuts, chocolate, and others. Among these, tobacco currently holds the majority of the
total market share.
Based on the base type, the global e-liquid market can be divided into PG (Propylene Glycol), VG
(Vegetable Glycerin), and PG and VG. Currently, PG (Propylene Glycol) base exhibits a clear dominance
in the market.
Based on the type, the global e-liquid market has been categorized into pre-filled and bottled, where
bottled type currently accounts for the majority of the global market share.
Based on the distribution channel, the global e-liquid market can be segregated into supermarkets and
hypermarkets, specialty stores, online stores, and others. Currently, supermarkets and hypermarkets
hold the largest market share.
On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin
America, and Middle East and Africa, where North America currently dominates the global market.
Some of the major players in the global e-liquid market include Black Note Inc., Breazy Inc., Crystal
Canyon Vapes LLC, e-Liquid Factory, Mig Vapor LLC, Molecule Labs Inc., Mt Baker Vapor LLC, Nicopure
Labs LLC, Philip Morris International Inc., Turning Point Brands Inc., and ZampleBox LLC.
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