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The global electric toothbrush market was valued at US$ 3.12 Billion in 2021.
We expect the global cheese market to exhibit a CAGR of 3.8% during 2022-2027.
The rising prevalence of oral and tooth-related ailments, along with the growing awareness to adopt
proper oral care routines, is primarily driving the global electric toothbrush market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from
conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of
Based on the technology, the global electric toothbrush market has been segmented into rotational and
vibrational, where rotational technology holds the majority of the total market share.
Based on the bristle type, the global electric toothbrush market can be divided into soft bristles and
nanometer bristles. Currently, soft bristles exhibit a clear dominance in the market.
Based on the distribution channel, the global electric toothbrush market has been categorized into
online and offline, where offline channel currently accounts for the majority of the global market share.
Based on the end user, the global electric toothbrush market can be segregated into adults and children.
Currently, adults hold the largest market share.
On a regional level, the market has been classified into North America, Asia Pacific, Europe, Latin
America, and Middle East and Africa, where North America currently dominates the global market.
Some of the major players in the global electric toothbrush market include Church & Dwight Co. Inc.,
Colgate-Palmolive Company, Conair Corporation (Jarden), Den-Mat Holdings LLC, Dr. Fresh LLC (High
Ridge Brands Co.), FOREO, Koninklijke Philips N.V., Lion Corporation, Panasonic Corporation, Shenzhen
Risun Technology Co. Ltd., SONIC Chic, and Procter & Gamble Company.
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