Gluten-Free Oats Market Size, Share, Growth Report, 2033

Gluten-Free Oats Market Report by Product Type (Rolled Oats, Steel Cut Oats, Oat Bran, Oat Flour, and Others), Application (Breakfast Cereals, Bakery, Snacks, Others), End Use (HORECA, Retail), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online, and Others), and Region 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A1791

Market Overview:

The global gluten-free oats market size reached USD 360.7 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 935.8 Million by 2033, exhibiting a growth rate (CAGR) of 10.62% during 2025-2033.

Report Attribute	Key Statistics
Base Year	2024
Forecast Years	2025-2033
Historical Years	2019-2024
Market Size in 2024	USD 360.7 Million
Market Forecast in 2033	USD 935.8 Million
Market Growth Rate 2025-2033	10.62%

Oats are considered to be an excellent source of fiber and are consumed in various forms such as whole oats, oat groats, steel-cut oats, rolled oats, instant oats, oat flour, oat bran, etc. Oats are naturally considered to be gluten-free and can be suitable for people with celiac disease or people suffering from gluten-intolerance. However, they can be easily contaminated with gluten, because they may have been grown in fields near wheat and other gluten-containing crops such as barley and rye. They may also get contaminated while processing in the same facility that also processes gluten-containing crops.

The market is primarily driven by the growing prevalence of celiac disease as well as lifestyle-related diseases. For people suffering from celiac disease, a strict gluten-free diet is the only lifestyle choice. With the increasing prevalence of celiac disease, especially in North American and European countries, the demand for gluten-free products has been witnessing significant growth. Apart from this, a portion of the population, both in the developed as well as the developing economies, are voluntarily shifting toward gluten-free diets as a part of healthy lifestyle choices. Since gluten-free oats are rich in essential vitamins, fiber, minerals and antioxidant plant compounds, the incorporation of the same in breakfast cereals, bakery and snack items has strongly contributed to the market growth globally. Moreover, gluten-free oats have low calorific value and glycemic index, as a result, they are preferred by individuals who wish to lose weight. In response to the growing demand, the market players are also focusing on bringing new variants and creating a diverse product range.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global gluten-free oats market report, along with forecasts at the global, regional and country level from 2025-2033. Our report has categorized the market based on product type, application, end-use and distribution channel.

Breakup by Product Type:

Rolled Oats
Steel Cut Oats
Oat Bran
Oat Flour
Others

Currently, rolled oats represent the most popular product type.

Breakup by Application:

Breakfast Cereals
Bakery
Snacks
Others

Based on the application, the market has been segmented into bakery, breakfast cereals, snacks and others. Amongst these, breakfast cereals, represent the largest application.

Breakup by End Use:

HORECA
Retail

On the basis of end-use, the market has been classified into HORECA and retail. Out of these, retail represents the largest end use.

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Convenience Stores
Online
Others

Based on the distribution channel, the market has been bifurcated into supermarkets and hypermarkets, convenience stores, online and others. Amongst these, supermarkets and hypermarkets represent the most popular distribution channel.

Breakup by Region:

Gluten-Free Oats Market By Region

North America
- United States
- Canada
Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Others
Asia Pacific
- Australia
- China
- India
- Japan
- Others
Latin America
- Brazil
- Mexico
Middle East and Africa
- Saudi Arabia
- Iran
- United Arab Emirates
- Egypt
- Others

Competitive Landscape:

The global gluten-free oats industry is fragmented with the presence of several small and large manufacturers competing in terms of price and quality. Some of the leading manufacturers are:

Bob’s Red Mill Natural Foods
Avena Foods Limited
Bakery On Main
General Mills, Inc.
Glebe Farm Foods
Kinnusen Mylly Oy
Montana Gluten Free
Nature’s Path
Purely Elizabeth
The Quaker Oats Company (PepsiCo, Inc.)
Trader Joe's

This report provides a deep insight into the market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the global gluten-free oats industry in any manner.

Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	Million USD, Kilo Tons
Segment Coverage	Product Type, Application, End-Use, Distribution Channel, Region
Region Covered	Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered	United States, Canada, Germany, France, United Kingdom, Italy, Spain, China, Japan, India, Australia, Brazil, Mexico, Iran, Saudi Arabia, United Arab Emirates, Egypt
Companies Covered	Bob’s Red Mill Natural Foods, Avena Foods Limited, Bakery On Main, General Mills, Inc., Glebe Farm Foods, Kinnusen Mylly Oy, Montana Gluten Free, Nature’s Path, Purely Elizabeth, The Quaker Oats Company (PepsiCo, Inc.), Trader Joe's, etc.
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The global gluten-free oats market was valued at USD 360.7 Million in 2024.

We expect the global gluten-free oats market to exhibit a CAGR of 10.62% during 2025-2033.

The rising consumer awareness towards the high nutritional value of gluten-free oats and numerous health benefits associated with them is primarily driving the global gluten-free oats market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for purchasing gluten-free oats.

Based on the product type, the global gluten-free oats market has been segmented into rolled oats, steel cut oats, oat bran, oat flour, and others. Currently, rolled oats hold the majority of the total market share.

Based on the application, the global gluten-free oats market can be divided into breakfast cereals, bakery, snacks, and others. Among these, breakfast cereals currently exhibit a clear dominance in the market.

Based on the end use, the global gluten-free oats market has been categorized into HORECA and retail. Currently, retail accounts for the majority of the global market share.

Based on the distribution channel, the global gluten-free oats market can be segregated into supermarkets and hypermarkets, convenience stores, online, and others. Among these, supermarkets and hypermarkets currently hold the largest market share.

On a regional level, the market has been classified into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa, where North America currently dominates the global market.

Some of the major players in the global gluten-free oats market include Bob’s Red Mill Natural Foods, Avena Foods Limited, Bakery On Main, General Mills, Inc., Glebe Farm Foods, Kinnusen Mylly Oy, Montana Gluten Free, Nature’s Path, Purely Elizabeth, The Quaker Oats Company (PepsiCo, Inc.), Trader Joe's, etc.

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Gluten-Free Oats Market

Market Overview:

Key Market Segmentation:

Competitive Landscape:

Report Coverage:

Key Questions Answered in This Report

1. What was the size of the global gluten-free oats market in 2024?

2. What is the expected growth rate of the global gluten-free oats market during 2025-2033?

3. What are the key factors driving the global gluten-free oats market?

4. What has been the impact of COVID-19 on the global gluten-free oats market?

5. What is the breakup of the global gluten-free oats market based on the product type?

6. What is the breakup of the global gluten-free oats market based on the application?

7. What is the breakup of the global gluten-free oats market based on the end use?

8. What is the breakup of the global gluten-free oats market based on the distribution channel?

9. What are the key regions in the global gluten-free oats market?

10. Who are the key players/companies in the global gluten-free oats market?