India Dietary Supplements Market Report by Product Type (Vitamin and Mineral Dietary Supplements, Herbal Dietary Supplements, Protein Dietary Supplements, and Others), Form (Tablets, Capsules, Powders, Liquids, Soft Gels, Gel Caps), Distribution Channel (Pharmacies and Drug Stores, Supermarkets and Hypermarkets, Online Channels, and Others), Application (Additional Supplements, Medicinal Supplement, Sports Nutrition), End-Use (Infant, Children, Adults, Pregnant Women, Old-Aged), and Region 2024-2032
The India dietary supplements market size reached INR 157.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach INR 491.4 Billion by 2032, exhibiting a growth rate (CAGR) of 13.49% during 2024-2032.
Report Attribute
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023
INR 157.4 Billion
Market Forecast in 2032
INR 491.4 Billion
Market Growth Rate 2024-2032
13.49%
A dietary supplement is a concentration of essential nutrients that are either extracted from food sources or are artificially synthesized. The major function of dietary supplements is to fulfill the nutritional requirements of the human body and is usually consumed in the form of a pill, capsule, tablet, or liquid. A supplement can provide nutrition either individually or in combination, depending upon the requirements of the consumer’s body. Dietary supplements are rich in vitamins, minerals, herbs, enzymes, amino acids, and various other ingredients. The primary goal of consuming supplements is to fulfill the nutritional gap in the body in order to prevent diseases and other lifestyle related problems.
India Dietary Supplements Market Trends and Drivers:
The primary factor driving the Indian dietary supplements market is the increasing health consciousness among the consumers. Factors such as changes in eating habits, absence of physical activity and rising sedentary life styles have increased the occurrences of various lifestyle diseases such as diabetes, blood pressure, obesity, cardiovascular problems, etc. Moreover, improving awareness levels have also made consumers more aware on their nutritional requirements. With consumers unable to fulfil their nutritional requirements through their regular diets, they are now recognizing the importance of nutritional supplements to fulfill their nutritional gaps. Other factors driving this market include, rising disposable incomes, upgradation of the healthcare infrastructure, improving distribution networks, etc.
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the India dietary supplements market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on product type, form, distribution channel, application and end-use.
Breakup by Product Type:
Vitamin and Mineral Dietary Supplements
Herbal Dietary Supplements
Protein Dietary Supplements
Others
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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Breakup by Form:
Tablets
Capsules
Powders
Liquids
Soft Gels
Gel Caps
Breakup by Distribution Channel:
Pharmacies and Drug Stores
Supermarkets and Hypermarkets
Online Channels
Others
Breakup by Application:
Additional Supplements
Medicinal Supplement
Sports Nutrition
Breakup by End-Use:
Infant
Children
Adults
Pregnant Women
Old-Aged
Breakup by Region:
North India
East India
West and Central India
South India
This report also includes:
Key Drivers and Challenges
Value Chain Analysis
Imports and Exports
Porters Five Forces Analysis
PESTEL Analysis
Government Regulations
Competitive Landscape:
The India dietary supplements market is highly fragmented with the presence of several small and large players competing in terms of price and quality. Some of the major players in the market are:
Amway India Enterprises Private Limited
Herbalife International India Private Limited
Dabur India Limited
Abbott India Limited
Kraft Heinz India Private Limited
Himalaya Drug Company
Sun Pharmaceutical Industries Limited
GlaxoSmithKline Consumer Healthcare Limited
Danone Nutricia International Private Limited
Patanjali Ayurved Limited
IMARC Group’s latest report provides a deep insight into the Indian dietary supplements market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian dietary supplements market in any manner.
Report Coverage:
Report Features
Details
Base Year of the Analysis
2023
Historical Period
2018-2023
Forecast Period
2024-2032
Units
INR Billion
Segment Coverage
Product Type, Form, Distribution Channel, Application, End-Use, Region
Region Covered
North India, East India, West and Central India, South India
Companies Covered
Amway India Enterprises Private Limited, Herbalife International India Private Limited, Dabur India Limited, Abbott India Limited, Kraft Heinz India Private Limited, Himalaya Drug Company, Sun Pharmaceutical Industries Limited, GlaxoSmithKline Consumer Healthcare Limited, Danone Nutricia International Private Limited and Patanjali Ayurved Limited
Customization Scope
10% Free Customization
Report Price and Purchase Option
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Post-Sale Analyst Support
10-12 Weeks
Delivery Format
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report
The India dietary supplements market was valued at INR 157.4 Billion in 2023.
We expect the India dietary supplements market to exhibit a CAGR of 13.49% during 2024-2032.
The rising adoption of dietary supplements to fulfill the nutritional gap in the body for preventing diseases and other lifestyle related problems, as they are rich in vitamins, minerals, enzymes, etc., is primarily driving the India dietary supplements market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of dietary supplements across the nation.
Based on the product type, the India dietary supplements market has been categorized into vitamin and mineral dietary supplements, herbal dietary supplements, protein dietary supplements, and others. Among these, vitamin and mineral dietary supplements currently account for the majority of the total market share.
Based on the form, the India dietary supplements market can be segregated into tablets, capsules, powders, liquids, soft gels, and gel caps. Currently, tablets exhibit a clear dominance in the market.
Based on the distribution channel, the India dietary supplements market has been divided into pharmacies and drug stores, supermarkets and hypermarkets, online channels, and others. Among these, pharmacies and drug stores currently hold the majority of the total market share.
Based on the application, the India dietary supplements market can be bifurcated into additional supplements, medicinal supplement, and sports nutrition. Currently, additional supplements account for the largest market share.
On a regional level, the market has been classified into North India, East India, West and Central India, and South India.
Some of the major players in the India dietary supplements market include Amway India Enterprises Private Limited, Herbalife International India Private Limited, Dabur India Limited, Abbott India Limited, Kraft Heinz India Private Limited, Himalaya Drug Company, Sun Pharmaceutical Industries Limited, GlaxoSmithKline Consumer Healthcare Limited, Danone Nutricia International Private Limited, Patanjali Ayurved Limited, etc.
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