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We expect the India tea market to exhibit a CAGR of around 5% during 2021-2026.
Significant growth in the food and beverages sector, along with wide availability of diverse product variants, are currently driving the India tea market.
Sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of tea in India.
Based on the product type, the India tea market can be segmented into green tea, black tea, oolong tea, and others. Currently, black tea holds the majority of the total market share.
Based on the application, the India tea market has been segregated into residential and commercial, where residential currently represents the largest segment.
Based on the distribution channel, the India tea market can be divided into supermarkets and hypermarkets, specialty stores, convenience stores, online stores, and others. Among these, convenience stores represent the largest segment.
On a regional level, the market has been classified into North India, West and Central India, South India, and East India, where North India currently dominates the market.
Some of the major players in the India tea market include Amar Tea Pvt. Ltd., Duncans Industries Ltd., Hindustan Unilever Limited, Organic India Private Limited, Pataka Group of Companies, Tata Consumer Products (Tata Sons Private Limited), and Wagh Bakri Tea Group.
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