Market Overview:
The global instant coffee market reached a value of US$ 12.1 Billion in 2020. Instant coffee, also known as coffee powder, is one of the most widely consumed beverages made by grinding roasted coffee beans. It enables consumers to quickly prepare a cup of coffee by pouring hot water to the instant coffee mix. In comparison with brewed coffee, instant coffee comprises of lower caffeine content but higher amounts of antioxidants. Regular consumption of instant coffee assists in boosting metabolism, improving brain function and enhancing liver health. Owing to this, instant coffee is gaining immense popularity especially among the working population across the globe. Looking forward, IMARC Group expects the global instant coffee market to exhibit moderate growth during the next five years.
Global Instant Coffee Market Drivers:
- Instant coffee manufacturers are introducing new coffee flavors in the market, such as mocha, green bean, Italian roast, French vanilla, ginger-bread cookie, cardamom bun and chocolate caramel, in order to expand their consumer-base. Moreover, these value-added products tend to fetch a higher margin than basic products, allowing them to increase the profitability of the manufacturers, in turn, contributing to the market growth.
- As single-serve packets are more affordable and provide convenience to the consumers, they are experiencing a strong demand in homes, cafés, hotels and restaurants. Moreover, they allow the consumers to try out new flavors without spending on bulk packs.
- The consumption of premium instant coffee products is proliferating at a rapid pace in emerging markets like the Middle East, Eastern Europe and South East Asia due to inflating disposable incomes, growing urbanization and altering food patterns of the consumers in these regions.
- The population in several instant coffee drinking countries is anticipated to grow in the upcoming years. This is expected to expand the overall consumer-base of instant coffee and strengthen the growth of the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global instant coffee market report, along with forecasts for growth at the global, regional and country-level from 2021-2026. Our report has categorized the market based on region, product type, packaging, and distribution channel.
Breakup by Product Type:
On the basis of product types, the market is bifurcated as spray dried and freeze dried instant coffee. Amongst these, spray dried instant coffee holds the dominant share as it is relatively affordable than the freeze dried variant.
Breakup by Packaging:
Based on packaging, pouches account for the majority of the market share as they are flexible, versatile, lightweight and recyclable in nature. In contrast with other forms of packaging, pouches offer a more convenient and cheaper way of packaging. Besides pouches, the other packaging types include jars and sachets.
Breakup by Distribution Channel:
On the basis of distribution channels, supermarkets and hypermarkets represent the largest segment as they offer large shelf-space and a wide variety of products to choose from. Supermarkets and hypermarkets are followed by the business-to-business, convenience stores and online segments.
Regional Insights:
On a geographical front, Europe enjoys the leading position in the market, holding the biggest share. As Europe has an age-old tradition of coffee-drinking, there is a high demand for instant coffee products in the region. Europe is followed by Asia Pacific, North America, Latin America, and the Middle East and Africa.
Competitive Landscape:
The global instant coffee market is highly concentrated in nature with the top player (Nestle) holding around a half of the overall market share. Some of the other leading players operating in the market are:
- Nestle
- Starbucks Corporation
- Matthew Algie & Company Ltd.
- Kraft Foods Inc.
- Tata Global Beverages
- Strauss Group Ltd.
- Jacobs Douwe Egberts
- Tchibo Coffee International Ltd.
This report provides a deep insight into the global instant coffee industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up an instant coffee manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the instant coffee industry in any manner.
Key Questions Answered in This Report:
The global instant coffee market reached a value of US$ 12.1 Billion in 2020.
According to the estimates by IMARC Group, the global instant coffee market will exhibit moderate growth during the next five years.
Due to rapid urbanization and inflating disposable incomes, consumers are shifting toward beverages that are convenient and have a longer shelf-life, which, in turn, is increasing the sales of instant coffee worldwide.
Key manufacturers are offering value-added product variants with organic and natural flavors, such as green bean, Italian roast, French vanilla, ginger-bread cookie, cardamom bun and chocolate caramel, to expand their product portfolio.
Due to the mass spread of the coronavirus disease (COVID-19), governments of several countries have imposed lockdowns and are encouraging the adoption of social distancing measures. This has negatively impacted the market growth and resulted in the temporary closure of several coffee houses around the world.
Based on the packaging, the market has been segmented into jar, pouch, sachets and others.
The market has been bifurcated on the basis of the product type into spray and freeze-dried instant coffee.
On the basis of the distribution channel, the market has been divided into business-to-business, supermarkets and hypermarkets, convenience stores, online, and others.
Region-wise, the market has been segregated into Europe, Asia-Pacific, North America, Latin America, and Middle East and Africa.
Leading industry players are Nestlé S.A., Starbucks Coffee Company, Matthew Algie & Company Limited, The Kraft Heinz Company, Tata Consumer Products Limited, Strauss Group Ltd., Jacobs Douwe Egberts B.V. and Tchibo Coffee International Limited.
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Coffee Industry
5.1 Market Overview
5.2 Production Volume Trends
5.3 Market Breakup by Region
5.4 Market Breakup by Coffee Bean Type
5.5 Market Forecast
6 Global Instant Coffee Industry
6.1 Market Overview
6.2 Market Performance
6.2.1 Volume Trends
6.2.2 Value Trends
6.3 Impact of COVID-19
6.4 Price Analysis
6.4.1 Key Price Indicators
6.4.2 Price Structure
6.4.3 Price Trends
6.5 Market Breakup by Packaging
6.6 Market Breakup by Product Type
6.7 Market Breakup by Distribution Channel
6.8 Market Breakup by Region
6.9 Market Forecast
6.10 SWOT Analysis
6.10.1 Overview
6.10.2 Strengths
6.10.3 Weaknesses
6.10.4 Opportunities
6.10.5 Threats
6.11 Value Chain Analysis
6.11.1 Raw Material Procurement
6.11.2 Manufacturing
6.11.3 Marketing
6.11.4 Distribution
6.11.5 Exports
6.11.6 End-Use
6.12 Porter’s Five Forces Analysis
6.12.1 Overview
6.12.2 Bargaining Power of Buyers
6.12.3 Bargaining Power of Suppliers
6.12.4 Degree of Competition
6.12.5 Threat of New Entrants
6.12.6 Threat of Substitutes
6.13 Key Market Drivers and Success Factors
7 Market Breakup by Packaging
7.1 Jar
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Pouch
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Sachet
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Product Type
8.1 Spray Dried
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Freeze Dried
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Distribution Channel
9.1 Business-To-Business
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Supermarkets and Hypermarkets
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Convenience Stores
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Online
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Others
9.5.1 Market Trends
9.5.2 Market Forecast
10 Market Breakup by Region
10.1 Europe
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Asia-Pacific
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 North America
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Latin America
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Forecast
11 Competitive Landscape
11.1 Market Structure
11.2 Market Share of Key Players
12 Instant Coffee Manufacturing Process
12.1 Product Overview
12.2 Detailed Process Flow
12.3 Various Types of Unit Operations Involved
12.4 Mass Balance and Raw Material Requirements
13 Project Details, Requirements and Costs Involved
13.1 Land Requirements and Expenditures
13.2 Construction Requirements and Expenditures
13.3 Plant Layout
13.4 Plant Machinery
13.5 Machinery Pictures
13.6 Raw Material Requirements and Expenditures
13.7 Raw Material and Final Product Pictures
13.8 Packaging Requirements and Expenditures
13.9 Transportation Requirements and Expenditures
13.10 Utility Requirements and Expenditures
13.11 Manpower Requirements and Expenditures
13.12 Other Capital Investments
14 Loans and Financial Assistance
15 Project Economics
15.1 Capital Cost of the Project
15.2 Techno-Economic Parameters
15.3 Product Pricing and Margins Across Various Levels of the Supply Chain
15.4 Taxation and Depreciation
15.5 Income Projections
15.6 Expenditure Projections
15.7 Financial Analysis
15.8 Profit Analysis
16 Key Player Profiles
16.1 Nestle
16.2 Starbucks Corporation
16.3 Matthew Algie & Company Ltd.
16.4 Kraft Foods Inc.
16.5 Tata Global Beverages
16.6 Strauss Group Ltd.
16.7 Jacobs Douwe Egberts
16.8 Tchibo Coffee International Ltd.
List of Figure
Figure 1: Global: Instant Coffee Market: Major Drivers and Challenges
Figure 2: Global: Coffee Market: Production Volume Trends (in Million Kg), 2015-2020
Figure 3: Global: Coffee Market: Production Breakup by Region (in %), 2020
Figure 4: Global: Coffee Market: Consumption Breakup by Region (in %), 2020
Figure 5: Global: Coffee Market: Breakup by Coffee Bean Type (in %), 2020
Figure 6: Global: Coffee Market: Production Breakup by Coffee Type Across Various Region
Figure 7: Global: Coffee Market: Arabica Coffee Production Breakup by Region (in %), 2020
Figure 8: Global: Coffee Market: Robusta Coffee Production Breakup by Region (in %), 2020
Figure 9: Global: Coffee Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 10: Global: Instant Coffee Market: Production Volume Trends (in Million Kg), 2015-2020
Figure 11: Global: Instant Coffee Market: Value Trends (in Billion US$), 2015-2020
Figure 12: Global: Instant Coffee Market: Average Prices (in US$/Kg), 2015-2020
Figure 13: Instant Coffee Market: Price Structure (US$/Kg)
Figure 14: Global: Instant Coffee Market: Production Breakup by Region (in %), 2020
Figure 15: Global: Instant Coffee Market: Consumption Breakup by Region (in %), 2020
Figure 16: Global: Instant Coffee Market: Breakup by Product Type (in %), 2020
Figure 17: Global: Instant Coffee Market: Breakup by Packaging (in %), 2020
Figure 18: Global: Instant Coffee Market: Breakup by Distribution Channel (in %), 2020
Figure 19: Global: Instant Coffee Market Forecast: Production Volume Trends (in Million Kg), 2021-2026
Figure 20: Global: Instant Coffee Market Forecast: Value Trends (in Billion US$), 2021-2026
Figure 21: Global: Instant Coffee Industry: SWOT Analysis
Figure 22: Global: Instant Coffee Industry: Value Chain Analysis
Figure 23: Global: Instant Coffee Industry: Porter’s Five Forces Analysis
Figure 24: Europe: Instant Coffee Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 25: Europe: Instant Coffee Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 26: Asia-Pacific: Instant Coffee Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 27: Asia-Pacific: Instant Coffee Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 28: North America: Instant Coffee Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 29: North America: Instant Coffee Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 30: Latin America: Instant Coffee Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 31: Latin America: Instant Coffee Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 32: Middle East and Africa: Instant Coffee Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 33: Middle East and Africa: Instant Coffee Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 34: Global Instant Coffee (Spray Dried) Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 35: Global Instant Coffee (Spray Dried) Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 36: Global Instant Coffee (Freeze Dried) Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 37: Global Instant Coffee (Freeze Dried) Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 38: Global Instant Coffee (in Jars) Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 39: Global Instant Coffee (in Jars) Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 40: Global Instant Coffee (in Pouches) Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 41: Global Instant Coffee (in Pouches) Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 42: Global Instant Coffee (in Sachet) Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 43: Global Instant Coffee (in Sachet) Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 44: Global Instant Coffee (Other Packaging Types) Market: Volume Trends (in Million Kg), 2015 & 2020
Figure 45: Global Instant Coffee (Other Packaging Types) Market Forecast: Volume Trends (in Million Kg), 2021-2026
Figure 46: Global Instant Coffee Market: Business-To-Business Sales (in Million Kg), 2015 & 2020
Figure 47: Global Instant Coffee Market Forecast: Business-To-Business Sales (in Million Kg), 2021-2026
Figure 48: Global Instant Coffee Market: Sales through Supermarkets and Hypermarkets (in Million Kg), 2015 & 2020
Figure 49: Global Instant Coffee Market Forecast: Sales through Supermarkets and Hypermarkets (in Million Kg), 2021-2026
Figure 50: Global Instant Coffee Market: Sales through Convenience Stores (in Million Kg), 2015 & 2020
Figure 51: Global Instant Coffee Market Forecast: Sales through Convenience Stores (in Million Kg), 2021-2026
Figure 52: Global Instant Coffee Market: Online Sales (in Million Kg), 2015 & 2020
Figure 53: Global Instant Coffee Market Forecast: Online Sales (in Million Kg), 2021-2026
Figure 54: Global Instant Coffee Market: Sales through Other Distribution Channels (in Million Kg), 2015 & 2020
Figure 55: Global Instant Coffee Market Forecast: Sales through Other Distribution Channels (in Million Kg), 2021-2026
Figure 56: Global: Instant Coffee Market: Breakup by Key Players (%), 2020
Figure 57: Instant Coffee Manufacturing Plant: Detailed Process Flow
Figure 58: Instant Coffee Manufacturing Process: Conversion Rate of Products
Figure 59: Instant Coffee Manufacturing Process: Proposed Plant Layout
Figure 60: Instant Coffee Manufacturing: Packaging Requirement
Figure 61: Instant Coffee Manufacturing: Breakup of Capital Costs (in %)
Figure 62: Instant Coffee Industry: Profit Margins at Various Levels of the Supply Chain
Figure 63: Instant Coffee Production: Manufacturing Cost Breakup (in %)
List of Table
Table 1: Global: Coffee Market: Key Industry Highlights, 2020 and 2026
Table 2: Global: Instant Coffee Market: Key Industry Highlights, 2020 and 2026
Table 3: Global: Instant Coffee Market Forecast: Breakup by Packaging (in Million Kg), 2021-2026
Table 4: Global: Instant Coffee Market Forecast: Breakup by Product Type (in Million Kg), 2021-2026
Table 5: Global: Instant Coffee Market Forecast: Breakup by Distribution Channel (in Million Kg), 2021-2026
Table 6: Global: Instant Coffee Market Forecast: Breakup by Region (in Million Kg), 2021-2026
Table 7: Global: Instant Coffee Market: Competitive Structure
Table 8: Global: Instant Coffee Market: Key Players
Table 9: Instant Coffee Manufacturing Plant: Costs Related to Land and Site Development (in US$)
Table 10: Instant Coffee Manufacturing Plant: Costs Related to Civil Works (in US$)
Table 11: Instant Coffee Manufacturing Plant: Costs Related to Cleaning Section (in US$)
Table 12: Instant Coffee Manufacturing Plant: Costs Related to Roasting Section (in US$)
Table 13: Instant Coffee Manufacturing Plant: Costs Related to Grinding Section (in US$)
Table 14: Instant Coffee Manufacturing Plant: Costs Related to Extraction Section (in US$)
Table 15: Instant Coffee Manufacturing Plant: Costs Related to Evaporation and Aroma Treatment Section (in US$)
Table 16: Instant Coffee Manufacturing Plant: Costs Related to Spray Drying Section (in US$)
Table 17: Instant Coffee Manufacturing Plant: Costs Related to Packaging Section (in US$)
Table 18: Instant Coffee Manufacturing Plant: Costs Related to Other Section (in US$)
Table 19: Instant Coffee Manufacturing Plant: Summary of Machinery Costs (in US$)
Table 20: Instant Coffee Manufacturing Plant: Raw Material Requirements
Table 21: Instant Coffee Manufacturing Plant: Costs Related to Salaries and Wages (in US$)
Table 22: Instant Coffee Manufacturing Plant: Costs Related to Other Capital Investments (in US$)
Table 23: Details of Financial Assistance Offered by Financial Institutions
Table 24: Instant Coffee Manufacturing Plant: Capital Costs (in US$)
Table 25: Instant Coffee Manufacturing Plant: Techno-Economic Parameters
Table 26: Instant Coffee Manufacturing Plant: Taxation and Depreciation
Table 27: Instant Coffee Manufacturing Plant: Income Projections (in US$)
Table 28: Instant Coffee Manufacturing Plant: Expenditure Projections (in US$)
Table 29: Instant Coffee Manufacturing Plant: Cash Flow Analysis Without Considering the Income Tax Liability
Table 30: Instant Coffee Manufacturing Plant: Cash Flow Analysis on Considering the Income Tax Liability
Table 31: Instant Coffee Manufacturing Plant: Profit and Loss Account