Instant Coffee Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Instant Coffee Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Report Format: PDF+Excel | Report ID: SR112023A518
Buy Now

Market Overview:

The global instant coffee market size reached US$ 13.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 18.3 Billion by 2028, exhibiting a growth rate (CAGR) of 5.51% during 2023-2028. 

Instant coffee, also known as coffee powder, is one of the most widely consumed beverages made by grinding roasted coffee beans. It enables consumers to quickly prepare a cup of coffee by pouring hot water to the instant coffee mix. In comparison with brewed coffee, instant coffee comprises of lower caffeine content but higher amounts of antioxidants. Regular consumption of instant coffee assists in boosting metabolism, improving brain function and enhancing liver health. Owing to this, instant coffee is gaining immense popularity especially among the working population across the globe.

Global Instant Coffee Market Drivers:

  • Instant coffee manufacturers are introducing new coffee flavors in the market, such as mocha, green bean, Italian roast, French vanilla, ginger-bread cookie, cardamom bun and chocolate caramel, in order to expand their consumer-base. Moreover, these value-added products tend to fetch a higher margin than basic products, allowing them to increase the profitability of the manufacturers, in turn, contributing to the market growth.
  • As single-serve packets are more affordable and provide convenience to the consumers, they are experiencing a strong demand in homes, cafés, hotels and restaurants. Moreover, they allow the consumers to try out new flavors without spending on bulk packs.
  • The consumption of premium instant coffee products is proliferating at a rapid pace in emerging markets like the Middle East, Eastern Europe and South East Asia due to inflating disposable incomes, growing urbanization and altering food patterns of the consumers in these regions.
  • The population in several instant coffee drinking countries is anticipated to grow in the upcoming years. This is expected to expand the overall consumer-base of instant coffee and strengthen the growth of the market.


Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global instant coffee market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on product type, packaging and distribution channel.

Breakup by Product Type:

  • Spray Dried
  • Freeze Dried
     

On the basis of product types, the market is bifurcated as spray dried and freeze dried instant coffee. Amongst these, spray dried instant coffee holds the dominant share as it is relatively affordable than the freeze dried variant.

Breakup by Packaging:

  • Jar
  • Pouch
  • Sachet
  • Others
     

Based on packaging, pouches account for the majority of the market share as they are flexible, versatile, lightweight and recyclable in nature. In contrast with other forms of packaging, pouches offer a more convenient and cheaper way of packaging. Besides pouches, the other packaging types include jars and sachets.

Breakup by Distribution Channel:

  • Business-To-Business
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online
  • Others
     

On the basis of distribution channels, supermarkets and hypermarkets represent the largest segment as they offer large shelf-space and a wide variety of products to choose from.

Regional Insights:

  • Europe
  • Asia-Pacific
  • North America
  • Latin America
  • Middle East and Africa
     

On a geographical front, Europe enjoys the leading position in the market, holding the biggest share. As Europe has an age-old tradition of coffee-drinking, there is a high demand for instant coffee products in the region.

Competitive Landscape:

The global instant coffee market is highly concentrated in nature with the top player (Nestle) holding around a half of the overall market share. Some of the other leading players operating in the market are:

  • Nestle 
  • Starbucks Corporation
  • Matthew Algie & Company Ltd.
  • Kraft Foods Inc. 
  • Tata Consumer Products Limited
  • Strauss Group Ltd. 
  • Jacobs Douwe Egberts
  • Tchibo Coffee International Ltd. 
     

This report provides a deep insight into the global instant coffee industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up an instant coffee manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the instant coffee industry in any manner.

Report Coverage:

Report Features Details
Base Year of the Analysis 2022
Historical Period 2017-2022
Forecast Period 2023-2028
Units Million Kg, US$ Billion
Segment Coverage Product Type, Packaging, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Companies Covered Nestle, Starbucks Corporation, Matthew Algie & Company Ltd., Kraft Foods Inc., Tata Consumer Products Limited, Strauss Group Ltd., Jacobs Douwe Egberts, and Tchibo Coffee International Ltd.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The global instant coffee market was valued at US$ 13.3 Billion in 2022.

We expect the global instant coffee market to exhibit a CAGR of 5.51% during 2023-2028.

The introduction of several new instant coffee flavors, such as mocha, green bean, Italian roast, etc., to expand the consumer base, is currently driving the global instant coffee market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of instant coffee.

Based on the product type, the global instant coffee market can be segmented into spray dried and freeze-dried. Currently, spray dried instant coffee exhibits a clear dominance in the market.

Based on the packaging, the global instant coffee market has been divided into jar, pouch, sachet, and others. Among these, pouches hold the majority of the total market share.

Based on the distribution channel, the global instant coffee market can be categorized into business-to- business, supermarkets and hypermarkets, convenience stores, online, and others. Currently, supermarkets and hypermarkets account for the largest market share.

On a regional level, the market has been classified into Europe, Asia Pacific, North America, Latin America, and the Middle East and Africa, where Europe currently dominates the global market.

Some of the major players in the global instant coffee market include Nestle, Starbucks Corporation, Matthew Algie & Company Ltd., Kraft Foods Inc., Tata Consumer Products Limited, Strauss Group Ltd., Jacobs Douwe Egberts, Tchibo Coffee International Ltd., etc.

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
Instant Coffee Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Select License Type



Benefits of Customization

Personalize this research

Triangulate with your data

Get data as per your format and definition

Gain a deeper dive into a specific application, geography, customer, or competitor

Any level of personalization

Get in Touch With Us
UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-713-2163

Email: sales@imarcgroup.com

Client Testimonials

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Greenfish S.A.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More
KRISHAK BHARTI CO-OP LTD

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More
Stax

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More