Leisure Travel Market Report by Traveler Type (Solo, Group), Age Group (Baby Boomers, Generation X, Millennial, Generation Z), Expenditure Type (Lodging, Transportation, Food and Beverage, Events and Entertainment, and Others), Sales Channel (Conventional Channel, Online Channel), and Region 2024-2032

Leisure Travel Market Report by Traveler Type (Solo, Group), Age Group (Baby Boomers, Generation X, Millennial, Generation Z), Expenditure Type (Lodging, Transportation, Food and Beverage, Events and Entertainment, and Others), Sales Channel (Conventional Channel, Online Channel), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112024A6365
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Market Overview:

The global leisure travel market size reached US$ 869.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,639.4 Billion by 2032, exhibiting a growth rate (CAGR) of 7.08% during 2024-2032.

Report Attribute 
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023
US$ 869.6 Billion
Market Forecast in 2032
US$ 1,639.4 Billion
Market Growth Rate 2024-2032 7.08%


Leisure travel refers to casual trips that are planned for recreation, entertainment, relaxation, and personal enjoyment by an individual or a group of individuals. The trips assist individuals in relaxing and unwinding as they involve exploring various cultures across the globe with an enhanced focus on providing an enjoyable experience. Several industries are well-established in the leisure travel ecosystem, including logistics, accommodations, food, retail, recreation, and other tourism services. By bringing people together, supporting communities, and boosting the economy of a country, leisure travel contributes to the creation of new experiences. Recreational activities are included specifically in these journeys to enhance the physical, mental, and emotional well-being of individuals. As a result, these travels play a vital role in relieving stress from the body and mind while enriching the cultural knowledge of the masses.

Global Leisure Travel Market

Leisure Travel Market Trends:

The market is majorly driven by a paradigm shift in the spending patterns of consumers. This can be attributed to a considerable rise in the number of global outbound tourists. In addition to this, the improved lifestyle standards of the masses are providing an impetus to the market. Moreover, the rapid integration of big data analytics, the internet of things (IoT), and artificial intelligence (AI) in the tourism industry is also propelling the market. Apart from this, the rising trend of eco-friendly tourism, space tourism and wellness tourism are creating lucrative growth opportunities for the market. With the growing penetration of social media among millennials, leisure travel has become a sign of social status, thereby resulting in higher investment in leisure travel activities. Some of the other factors contributing to the market include the easy availability of low-cost airlines, favorable government initiatives, the increasing awareness on unique destinations among tourists, and the widespread awareness regarding easy online booking services.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global leisure travel market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on traveler type, age group, expenditure type and sales channel.

Breakup by Traveler Type:

  • Solo
  • Group
     

Breakup by Age Group:

  • Baby Boomers
  • Generation X
  • Millennial
  • Generation Z
     

Breakup by Expenditure Type:

  • Lodging
  • Transportation
  • Food and Beverage
  • Events and Entertainment
  • Others
     

Breakup by Sales Channel:

  • Conventional Channel
  • Online Channel
     

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being American Express Company, Cox & Kings Ltd., Direct Travel Inc., Flight Centre Travel Group Limited, Hays Travel Limited, JTB Americas Ltd. (JTB Corporation), MakeMyTrip Pvt. Ltd., Tripadvisor Inc., Trivago N.V., TUI Group and World Travel Inc.

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Segment Coverage Traveler Type, Age Group, Expenditure Type, Sales Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered American Express Company, Cox & Kings Ltd., Direct Travel Inc., Flight Centre Travel Group Limited, Hays Travel Limited, JTB Americas Ltd. (JTB Corporation), MakeMyTrip Pvt. Ltd., Tripadvisor Inc., Trivago N.V., TUI Group and World Travel Inc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3899
Five User License: US$ 4899
Corporate License: US$ 5899
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The global leisure travel market was valued at US$ 869.6 Billion in 2023.

We expect the global leisure travel market to exhibit a CAGR of 7.08% during 2024-2032.

The rising consumer inclination towards leisure travel, as it assists in relieving stress from the body and mind, is primarily driving the global leisure travel market.

The sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown regulations across several nations, resulting in the temporary restrictions on intra- and inter-national travel activities, thereby negatively impacting the global market for leisure travel.

Based on the traveler type, the global leisure travel market can be divided into solo and group. Currently, group traveler type accounts for the largest market share.

Based on the expenditure type, the global leisure travel market has been segregated into lodging, transportation, food and beverage, events and entertainment, and others. Among these, lodging currently holds the majority of the total market share.

Based on the sales channel, the global leisure travel market can be bifurcated into conventional channel and online channel. Currently, online channel exhibits a clear dominance in the market.

On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where Asia-Pacific currently dominates the global market.

Some of the major players in the global leisure travel market include American Express Company, Cox & Kings Ltd., Direct Travel Inc., Flight Centre Travel Group Limited, Hays Travel Limited, JTB Americas Ltd. (JTB Corporation), MakeMyTrip Pvt. Ltd., Tripadvisor Inc., Trivago N.V., TUI Group, and World Travel Inc.

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Leisure Travel Market Report by Traveler Type (Solo, Group), Age Group (Baby Boomers, Generation X, Millennial, Generation Z), Expenditure Type (Lodging, Transportation, Food and Beverage, Events and Entertainment, and Others), Sales Channel (Conventional Channel, Online Channel), and Region 2024-2032
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