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North America Oats Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The North America oats market size reached US$ 1.4 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 1.7 Billion by 2027, exhibiting a growth rate (CAGR) of 3.4% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.

Oats represent one of the major food sources after maize, rice, wheat, barley and sorghum. They contain proteins, unsaturated fatty acids, antioxidants, beta-gluten, dietary fiber, vitamins and minerals. Owing to this, it is widely consumed as a staple food in North America. Moreover, based on its moisture retention characteristics and unique flavor, oats are used in a wide range of food items such as porridge, hot cereals, bread, infant food, and granola bars.

The North America oats market is currently being driven by a number of factors. The rising consumer awareness about the health benefits offered by oats is catalyzing its consumption in healthy breakfast items. These items include muesli, granola bars, cookies, bread and muffins. Moreover, the easy availability of premium oat-based products across retail chains and online platforms have positively influenced the market growth in the region. Additionally, the hectic lifestyle of the consumers has also induced the demand for ready-to-eat (RTE) oats products. Apart from this, several manufacturers are also introducing the premium quality of oat-based bakery products and beverages in the market. Furthermore, the availability of unique flavors of oats and oat-based products, such as mint, masala and orange, has been fueling the demand in the region.

IMARC Group’s latest report provides a deep insight into the North America oats market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the North America oats market in any manner.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the North America oats market report, along with forecasts at the regional and country level from 2022-2027. Our report has categorized the market based on product type and application.

  • Key Regions Analysed
    • United States
    • Canada
       
  • Analysis for Each Country
     
  • Market by Product Type
    • Flakes
    • Flour
    • Bran
    • Others
       
  • Market by Application
    • Food Use
    • Feed Use
       
  • Value Chain Analysis
  • Key Drivers and Challenges
  • Porters Five Forces Analysis
  • Competitive Landscape
    • Competitive Structure
    • Key Player Profiles


Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Billion
Segment Coverage Product Type, Application, Country
Countries Covered United States, Canada
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the North America oats market performed so far and how will it perform in the coming years?
  • What are the key regions in the North America oats market?
  • What has been the impact of COVID-19 on the North America oats market?
  • What is the breakup of the North America oats market on the basis of product type?
  • What is the breakup of the North America oats market on the basis of application?
  • What are the various stages in the value chain of the North America oats industry?
  • What are the key driving factors and challenges in the North America oats industry?
  • What is the structure of the North America oats industry and who are the key players?
  • What is the degree of competition in the North America oats industry?

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Oats Market
    5.1    Market Performance
    5.2    Market Breakup by Product Type
    5.3    Market Breakup by Application 
    5.4    Market Breakup by Region 
    5.5    Market Forecast 
6    North America Oats Market
    6.1    Market Performance
    6.2    Impact of COVID-19
    6.3    Market Forecast 
7   North America Oats Market: Breakup by Product Type 
    7.1    Flakes
    7.2    Flour
    7.3    Bran
    7.4    Others
8   North America Oats Market: Breakup by Application 
    8.1    Food Use
    8.2    Feed Use
9   North America Oats Market: Breakup by Country 
    9.1   United States
     9.1.1    Historical Market Trends
     9.1.2    Market Breakup by Product Type
     9.1.3    Market Breakup by Application
     9.1.4    Market Forecast
    9.2   Canada
     9.2.1    Historical Market Trends
     9.2.2    Market Breakup by Product Type 
     9.2.3    Market Breakup by Application
     9.2.4    Market Forecast
10  SWOT Analysis 
    10.1    Overview 
    10.2    Strengths
    10.3    Weaknesses 
    10.4    Opportunities
    10.5    Threats
11  Value Chain Analysis
    11.1     Overview
    11.2     Raw Material Suppliers
    11.3     Oats Processors
    11.4     Distributors and Exporters
    11.5     Retailers
    11.6     End-Users
12  Porter’s Five Forces Analysis 
    12.1     Overview
    12.2     Bargaining Power of Buyers
    12.3     Bargaining Power of Suppliers
    12.4     Degree of Rivalry
    12.5     Threat of New Entrants
    12.6     Threat of Substitutes
13  Price Analysis 
14  Competitive Landscape

    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players

List of Figures

Figure 1: North America: Oats Market: Major Drivers and Challenges
Figure 2: Global: Oats Market: Value Trends (in Billion US$), 2016-2021
Figure 3: Global: Oats Market: Breakup by Product Type (in %), 2021
Figure 4: Global: Oats Market: Breakup by Application (in %), 2021
Figure 5: Global: Oats Market: Breakup by Region (in %), 2021
Figure 6: Global: Oats Market Forecast: Value Trends (in Billion US$), 2022-2027
Figure 7: North America: Oats Market: Value Trends (in Billion US$), 2016-2021
Figure 8: North America: Oats Market Forecast: Value Trends (in Billion US$), 2022-2027
Figure 9: North America: Oats Market: Breakup by Product Type (in %), 2021
Figure 10: North America: Oats (Flakes) Market: Value Trends (in Million US$), 2016 & 2021
Figure 11: North America: Oats (Flakes) Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 12: North America: Oats (Flour) Market: Value Trends (in Million US$), 2016 & 2021
Figure 13: North America: Oats (Flour) Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 14: North America: Oats (Bran) Market: Value Trends (in Million US$), 2016 & 2021
Figure 15: North America: Oats (Bran) Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 16: North America: Oats (Other Product Types) Market: Value Trends (in Million US$), 2016 & 2021
Figure 17: North America: Oats (Other Product Types) Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 18: North America: Oats Market: Breakup by Application (in %), 2021
Figure 19: North America: Oats (Food Use) Market: Value Trends (in Million US$), 2016 & 2021
Figure 20: North America: Oats (Food Use) Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 21: North America: Oats (Feed Use) Market: Value Trends (in Million US$), 2016 & 2021
Figure 22: North America: Oats (Feed Use) Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 23: North America: Oats Market: Breakup by Country (in %), 2021
Figure 24: United States: Oats Market: Value Trends (in Million US$), 2016-2021
Figure 25: United States: Oats Market: Breakup by Product Type (in %), 2021
Figure 26: United States: Oats Market: Breakup by Application (in %), 2021
Figure 27: United States: Oats Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 28: Canada: Oats Market: Value Trends (in Million US$), 2016-2021
Figure 29: Canada: Oats Market: Breakup by Product Type (in %), 2021
Figure 30: Canada: Oats Market: Breakup by Application (in %), 2021
Figure 31: Canada: Oats Market Forecast: Value Trends (in Million US$), 2022-2027
Figure 32: North America: Oats Industry: SWOT Analysis
Figure 33: North America: Oats Industry: Value Chain Analysis
Figure 34: North America: Oats Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: North America: Oats Market: Key Industry Highlights, 2021 and 2027
Table 2: North America: Oats Market Forecast: Breakup by Product Type (in Million US$), 2022-2027
Table 3: North America: Oats Market Forecast: Breakup by Application (in Million US$), 2022-2027
Table 4: North America: Oats Market Forecast: Breakup by Country (in Million US$), 2022-2027
Table 5: North America: Oats Market: Competitive Structure
Table 6: North America: Oats Market: Key Players


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