The North America tuna market is expected to grow at a CAGR of around 5% during 2019-2024. Tuna is a saltwater fish that belongs to the tribe Thunnini, a subgrouping of the Scombridae (mackerel) family. Tuna is one among the three species of fish that can maintain a body temperature higher than that of the surrounding water. An active and agile predator, the tuna has a sleek, streamlined body, and is among the fastest-swimming pelagic fish – the yellowfin tuna, for example, is capable of speeds of up to 75 km/h (47 mph). Found in warm seas, it is extensively fished commercially, and is popular as a game fish.
North America tuna market is currently being driven by a number of factors. The rising demand for canned tuna is playing a major role in stimulating the market in the region. Busy schedules and hectic lifestyles have resulted in a rapidly growing need for easy consumable and long-lasting food items, with canned tuna being a popular choice. Moreover, with increasing health consciousness, the demand of fresh and frozen tuna is also increasing in the region. In addition to this, consumption of tuna is associated with several health benefits, for instance, it contains high level of potassium which helps in lowering blood pressure, risk of stroke and heart attacks. Furthermore, manganese, zinc, vitamin C and selenium in Tuna help in strengthening the immune system. Vitamin B strengthens bones, and antioxidants eliminates the risk of breast and kidney cancers. Currently, tuna of various species such as skipjack, yellow-fin, albacore, bigeye, bluefin, etc. are available in the region. Moreover, these species are available in number of sizes and products such as frozen, fresh, oil, meal, etc. Such vast presence of different kinds of tuna caters to the taste and preferences of a large number of consumers. In addition to this, technological advancements coupled with the numerous academic research centers have contributed in reducing the disease threats and have made tuna production and processing more viable in the region.
IMARC Group’s latest report provides a deep insight into the North America tuna market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the North America tuna market in any manner.
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Report Customization: Although IMARC has tried to cover everything in the North America tuna market landscape, we believe that every stakeholder may have their own specific needs. In view of this, we provide up to 20-man hours of free customization for each report.
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