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The global OTA transmission platform market was valued at US$ 100.5 Million in 2021.
We expect the global OTA transmission platform market to exhibit a CAGR of 4.43% during 2022-2027.
The sudden outbreak of the COVID-19 pandemic has led to the increasing deployment of OTA transmission platforms to broadcast channels on television and radio platforms as well as content on numerous OTT platforms for entertainment purposes during the lockdown scenario.
The rising deployment of 5G technology and the emerging trend of online/on-demand content services through Over-the-Top (OTT) platforms are primarily driving the global OTA transmission platform market.
Based on the component, the global OTA transmission platform market has been segregated into hardware and services, where hardware holds the largest market share.
Based on the platform type, the global OTA transmission platform market can be bifurcated into television, radio, mobile, streaming devices, and others. Currently, radio exhibits a clear dominance in the market.
On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where North America currently dominates the global market.
Some of the major players in the global OTA transmission platform market include AirTV L.L.C (DISH DBS Corporation), Channel Master, Encompass, GatesAir Inc., Harmonic Inc., Liveu Inc., Nuvyyo Inc., Powercast Corporation, Sinclair Broadcast Group Inc., Thales Group, and TiVo Corporation (Xperi Holding Corporation).
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