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Get detailed insights regarding the impact of COVID-19 on the market.
The global superfoods market was valued at US$ 152.71 Billion in 2021.
We expect the global superfoods market to exhibit a CAGR of 5.74% during 2022-2027.
The growing consumer awareness towards numerous health benefits of superfoods, in maintaining good
heart health, boosting immunity, enhancing metabolism, improving energy levels, etc., is currently
driving the global superfoods market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from
conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of
Based on the product type, the global superfoods market has been segregated into fruits, vegetables,
grains & seeds, herbs & roots, meat, and others. Among these, fruits exhibit a clear dominance in the
Based on the application, the global superfoods market can be segmented into bakery and
confectionery, beverages, supplements, convenience/ready-to-eat foods, and others. Currently,
beverages represent the largest market share.
Based on the distribution channel, the global superfoods market has been divided into supermarkets
and hypermarkets, convenience stores, specialty stores, independent small grocery stores, online sales,
and others. Among these, supermarkets and hypermarkets account for the majority of the total market
On a regional level, the market has been classified into North America, Asia Pacific, Europe, Latin
America, and Middle East and Africa, where North America currently dominates the global market.
Some of the major players in the global superfoods market include Archer-Daniels-Midland Company,
Creative Nature Ltd, Del Monte Pacific Ltd, Healthy Truth, Nature’s Superfoods LLP, Navitas LLC,
Nutrisure Limited (Supernutrients), Rhythm Superfoods LLC, Suncore Foods Inc, Sunfood Corporation,
and Superlife Co. Pte. Ltd.
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