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Superfoods Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The global superfoods market reached a value of US$ 152.71 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 214.95 Billion by 2027, exhibiting a CAGR of 5.74% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are mentioned in the report as a major market contributor.

Superfoods are nutrient-rich edible items that aid in maintaining the overall health and wellbeing of individuals and preventing the risk of developing life-threatening diseases. They contain a substantial amount of vitamins, essential fatty acids, fibers, antioxidants, and minerals that promote the healthy growth of skin, nails, and hair. They also help make bones and muscles stronger, enhance metabolism, boost immunity, improve energy level and digestion, and reduce the effects of aging. As a result, superfoods are extensively used in preparing value-added food products, such as bakery items, instant food mixes, dairy goods, confectioneries, beverages and breakfast cereals.

The rising prevalence of diabetes, obesity, and heart-related medical ailments due to sedentary lifestyles and unhealthy dietary patterns represents one of the key factors positively influencing the market. In addition, the growing health consciousness among the individuals, coupled with the increasing awareness about the benefits of a healthy and nutritious diet, is primarily driving the sales of superfoods. Besides this, the rapid urbanization and busy schedules are increasing the demand for RTE food products, which, in turn, is propelling the market growth. Additionally, the rising obesity rate globally is leading to the widespread adoption of superfoods with high nutrient content and less calorie count. Moreover, the growing consumer inclination towards gluten-free and vegan food items are offering lucrative growth opportunities to manufacturers. Furthermore, the increasing influence of social media and rising investments in celebrity endorsements by industry players are driving the market. Moreover, the increasing adoption of superfood ingredients in the personal care sector for manufacturing shampoos, serums, lotions, and body oils is anticipated to stimulate market growth.

 

 
 

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Key Market Segmentation:

IMARC Group provides a detailed analysis of the key trends in each sub-segment of the global superfoods market report, along with forecasts for growth at the global and regional level from 2022-2027. Our report has categorized the market based on product type, application and distribution channel.

Breakup by Product Type:

 

 
 

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  • Fruits
  • Vegetables
  • Grains & Seeds
  • Herbs & Roots
  • Meat
  • Others


Fruits currently dominate the market on account of their high nutritional significance.

Breakup by Application:

  • Bakery and Confectionery
  • Beverages
  • Supplements
  • Convenience/Ready-to-Eat Foods
  • Others


At present, beverages exhibit a clear dominance in the market as they provide essential hydration for the body.

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Independent Small Grocery Stores
  • Online Sales
  • Others


Presently, supermarkets and hypermarkets hold the majority of the market share as they provide a wide assortment of goods at lower prices.

Breakup by Region:

 

 
 

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  • North America
    • United States
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
    • Turkey
    • Saudi Arabia
    • Others


North America holds the leading position in the market due to increasing health consciousness among the masses.

Competitive Landscape:

The competitive landscape of the market has been analyzed in the report, along with the detailed profiles of the major players operating in the industry. Some of these players are ADM Group, Creative Nature Ltd., Nutriasia Pacific Ltd, Healthy Truth, Nature's Superfoods LLP, Navitas LLC, Nutrisure ltd T/A Supernutrients, Rhythm Superfoods, LLC, Suncore Foods Inc, Sunfood Corporation, and Superlife Co. Pte. Ltd.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Billion
Segment Coverage Product Type, Application, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico, Turkey, Saudi Arabia
Companies Covered Archer-Daniels-Midland Company, Creative Nature Ltd, Del Monte Pacific Ltd, Healthy Truth, Nature’s Superfoods LLP, Navitas LLC, Nutrisure Limited (Supernutrients), Rhythm Superfoods LLC, Suncore Foods Inc, Sunfood Corporation and Superlife Co. Pte. Ltd.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
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Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

1   Preface
2   Scope and Methodology 

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Superfoods Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6   Market Breakup by Product Type
    6.1    Fruits
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Vegetables
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Grains & Seeds
        6.3.1 Market Trends
        6.3.2 Market Forecast 
    6.4    Herbs & Roots
        6.4.1 Market Trends
        6.4.2 Market Forecast
    6.5    Meat
        6.5.1 Market Trends
        6.5.2 Market Forecast
    6.6    Others
        6.6.1 Market Trends
        6.6.2 Market Forecast
7   Market Breakup by Application
    7.1    Bakery and Confectionery
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Beverages
        7.2.1 Market Trends
        7.2.2 Market Forecast 
    7.3    Supplements
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Convenience/Ready-to-Eat Foods
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Others
        7.5.1 Market Trends
        7.5.2 Market Forecast
8   Market Breakup by Distribution Channel
    8.1    Supermarkets and Hypermarkets
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Convenience Stores
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Specialty Stores
        8.3.1 Market Trends
        8.3.2 Market Forecast
    8.4    Independent Small Grocery Stores
        8.4.1 Market Trends
        8.4.2 Market Forecast
    8.5    Online Sales
        8.5.1 Market Trends
        8.5.2 Market Forecast
    8.6    Others                   
        8.6.1 Market Trends
        8.6.2 Market Forecast
9   Market Breakup by Region
    9.1    North America
        9.1.1 United States
           9.1.1.1 Market Trends
           9.1.1.2 Market Forecast
        9.1.2 Canada
           9.1.2.1 Market Trends
           9.1.2.2 Market Forecast
    9.2    Asia Pacific
        9.2.1 China
           9.2.1.1 Market Trends
           9.2.1.2 Market Forecast
        9.2.2 Japan
           9.2.2.1 Market Trends
           9.2.2.2 Market Forecast
        9.2.3 India
           9.2.3.1 Market Trends
           9.2.3.2 Market Forecast
        9.2.4 South Korea
           9.2.4.1 Market Trends
           9.2.4.2 Market Forecast
        9.2.5 Australia
           9.2.5.1 Market Trends
           9.2.5.2 Market Forecast
        9.2.6 Indonesia
           9.2.6.1 Market Trends
           9.2.6.2 Market Forecast
        9.2.7 Others
           9.2.7.1 Market Trends
           9.2.7.2 Market Forecast
    9.3    Europe
        9.3.1 Germany
           9.3.1.1 Market Trends
           9.3.1.2 Market Forecast
        9.3.2 France
           9.3.2.1 Market Trends
           9.3.2.2 Market Forecast
        9.3.3 United Kingdom
           9.3.3.1 Market Trends
           9.3.3.2 Market Forecast
        9.3.4 Italy
           9.3.4.1 Market Trends
           9.3.4.2 Market Forecast
        9.3.5 Spain
           9.3.5.1 Market Trends
           9.3.5.2 Market Forecast
        9.3.6 Russia
           9.3.6.1 Market Trends
           9.3.6.2 Market Forecast
        9.3.7 Others
           9.3.7.1 Market Trends
           9.3.7.2 Market Forecast
    9.4    Latin America
        9.4.1 Brazil
           9.4.1.1 Market Trends
           9.4.1.2 Market Forecast
        9.4.2 Mexico
           9.4.2.1 Market Trends
           9.4.2.2 Market Forecast
        9.4.3 Others
           9.4.3.1 Market Trends
           9.4.3.2 Market Forecast
    9.5    Middle East and Africa
        9.5.1 Turkey
           9.5.1.1 Market Trends
           9.5.1.2 Market Forecast
        9.5.2 Saudi Arabia
           9.5.2.1 Market Trends
           9.5.2.2 Market Forecast
        9.5.3 Others
           9.5.3.1 Market Trends
           9.5.3.2 Market Forecast
10  SWOT Analysis
    10.1    Overview
    10.2    Strengths
    10.3    Weaknesses
    10.4    Opportunities
    10.5    Threats
11  Value Chain Analysis
    11.1    Overview
    11.2    Raw Material Procurement
    11.3    Manufacturing
    11.4    Marketing 
    11.5    Distribution
    11.6    Retail/Export
    11.7    End Use
12  Porters Five Forces Analysis
    12.1    Overview
    12.2    Bargaining Power of Buyers
    12.3    Bargaining Power of Suppliers
    12.4    Degree of Competition
    12.5    Threat of New Entrants
    12.6    Threat of Substitutes
13  Price Analysis
    13.1    Key Price Indicators
    13.2    Price Structure
    13.3    Margin Analysis
14  Competitive Landscape
    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players
        14.3.1    Archer-Daniels-Midland Company
           14.3.1.1 Company Overview
           14.3.1.2 Product Portfolio 
           14.3.1.3 Financials
           14.3.1.4 SWOT Analysis
        14.3.2    Creative Nature Ltd.
           14.3.2.1 Company Overview
           14.3.2.2 Product Portfolio 
        14.3.3    Del Monte Pacific Limited
           14.3.3.1 Company Overview
           14.3.3.2 Product Portfolio 
           14.3.3.3 Financial
        14.3.4    Healthy Truth
           14.3.4.1 Company Overview
           14.3.4.2 Product Portfolio 
        14.3.5    Nature's Superfoods LLP
           14.3.5.1 Company Overview
           14.3.5.2 Product Portfolio 
        14.3.6    Navitas LLC
           14.3.6.1 Company Overview
           14.3.6.2 Product Portfolio 
        14.3.7    Nutrisure Limited (Supernutrients)
           14.3.7.1 Company Overview
           14.3.7.2 Product Portfolio
        14.3.8    Rhythm Superfoods LLC
           14.3.8.1 Company Overview
           14.3.8.2 Product Portfolio
        14.3.9    Suncore Foods Inc
           14.3.9.1 Company Overview
           14.3.9.2 Product Portfolio 
        14.3.10    Sunfood Corporation
           14.3.10.1 Company Overview
           14.3.10.2 Product Portfolio 
        14.3.11   Superlife Co. Pte. Ltd
           14.3.11.1 Company Overview
           14.3.11.2 Product Portfolio 

List of Figures

Figure 1: Global: Superfoods Market: Major Drivers and Challenges
Figure 2: Global: Superfoods Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Global: Superfoods Market: Breakup by Product Type (in %), 2021
Figure 5: Global: Superfoods Market: Breakup by Application (in %), 2021
Figure 6: Global: Superfoods Market: Breakup by Distribution Channel (in %), 2021
Figure 7: Global: Superfoods Market: Breakup by Region (in %), 2021
Figure 8: Global: Superfoods (Fruits) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 9: Global: Superfoods (Fruits) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 10: Global: Superfoods (Vegetables) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 11: Global: Superfoods (Vegetables) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 12: Global: Superfoods (Grains & Seeds) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 13: Global: Superfoods (Grains & Seeds) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 14: Global: Superfoods (Herbs & Roots) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 15: Global: Superfoods (Herbs & Roots) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 16: Global: Superfoods (Meat) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 17: Global: Superfoods (Meat) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 18: Global: Superfoods (Other Product Types) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 19: Global: Superfoods (Other Product Types) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 20: Global: Superfoods (Bakery and Confectionery) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 21: Global: Superfoods (Bakery and Confectionery) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 22: Global: Superfoods (Beverages) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 23: Global: Superfoods (Beverages) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 24: Global: Superfoods (Supplements) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 25: Global: Superfoods (Supplements) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 26: Global: Superfoods (Convenience/Ready-to-Eat Foods) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 27: Global: Superfoods (Convenience/Ready-to-Eat Foods) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 28: Global: Superfoods (Other Applications) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 29: Global: Superfoods (Other Applications) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 30: Global: Superfoods (Supermarkets and Hypermarkets) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 31: Global: Superfoods (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 32: Global: Superfoods (Convenience Stores) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 33: Global: Superfoods (Convenience Stores) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 34: Global: Superfoods (Specialty Stores) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 35: Global: Superfoods (Specialty Stores) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 36: Global: Superfoods (Independent Small Grocery Stores) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 37: Global: Superfoods (Independent Small Grocery Stores) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 38: Global: Superfoods (Online Sales) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 39: Global: Superfoods (Online Sales) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 40: Global: Superfoods (Other Distribution Channels) Market: Sales Value (in Billion US$), 2016 & 2021
Figure 41: Global: Superfoods (Other Distribution Channels) Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 42: North America: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 43: North America: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 44: United States: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 45: United States: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 46: Canada: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 47: Canada: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 48: Asia Pacific: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 49: Asia Pacific: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 50: China: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 51: China: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 52: Japan: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 53: Japan: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 54: India: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 55: India: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 56: South Korea: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 57: South Korea: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 58: Australia: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 59: Australia: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 60: Indonesia: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 61: Indonesia: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 62: Others: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 63: Others: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 64: Europe: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 65: Europe: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 66: Germany: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 67: Germany: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 68: France: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 69: France: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 70: United Kingdom: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 71: United Kingdom: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 72: Italy: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 73: Italy: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 74: Spain: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 75: Spain: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 76: Russia: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 77: Russia: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 78: Others: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 79: Others: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 80: Latin America: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 81: Latin America: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 82: Brazil: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 83: Brazil: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 84: Mexico: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 85: Mexico: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 86: Others: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 87: Others: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 88: Middle East and Africa: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 89: Middle East and Africa: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 90: Turkey: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 91: Turkey: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 92: Saudi Arabia: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 93: Saudi Arabia: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 94: Others: Superfoods Market: Sales Value (in Billion US$), 2016 & 2021
Figure 95: Others: Superfoods Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 96: Global: Superfoods Industry: SWOT Analysis
Figure 97: Global: Superfoods Industry: Value Chain Analysis
Figure 98: Global: Superfoods Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: Global: Superfoods Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Superfoods Market Forecast: Breakup by Product Type (in Billion US$), 2022-2027
Table 3: Global: Superfoods Market Forecast: Breakup by Application (in Billion US$), 2022-2027
Table 4: Global: Superfoods Market Forecast: Breakup by Distribution Channel (in Billion US$), 2022-2027
Table 5: Global: Superfoods Market Forecast: Breakup by Region (in Billion US$), 2022-2027
Table 6: Global: Superfoods Market: Competitive Structure
Table 7: Global: Superfoods Market: Key Players


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Key Questions Answered in This Report

The global superfoods market was valued at US$ 152.71 Billion in 2021.

We expect the global superfoods market to exhibit a CAGR of 5.74% during 2022-2027.

The growing consumer awareness towards numerous health benefits of superfoods, in maintaining good
heart health, boosting immunity, enhancing metabolism, improving energy levels, etc., is currently
driving the global superfoods market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from
conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of
superfoods.

Based on the product type, the global superfoods market has been segregated into fruits, vegetables,
grains & seeds, herbs & roots, meat, and others. Among these, fruits exhibit a clear dominance in the
market.

Based on the application, the global superfoods market can be segmented into bakery and
confectionery, beverages, supplements, convenience/ready-to-eat foods, and others. Currently,
beverages represent the largest market share.

Based on the distribution channel, the global superfoods market has been divided into supermarkets
and hypermarkets, convenience stores, specialty stores, independent small grocery stores, online sales,
and others. Among these, supermarkets and hypermarkets account for the majority of the total market
share.

On a regional level, the market has been classified into North America, Asia Pacific, Europe, Latin
America, and Middle East and Africa, where North America currently dominates the global market.

Some of the major players in the global superfoods market include Archer-Daniels-Midland Company,
Creative Nature Ltd, Del Monte Pacific Ltd, Healthy Truth, Nature’s Superfoods LLP, Navitas LLC,
Nutrisure Limited (Supernutrients), Rhythm Superfoods LLC, Suncore Foods Inc, Sunfood Corporation,
and Superlife Co. Pte. Ltd.

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