Market Overview:

The global augmented reality (AR) in healthcare market is expected to exhibit a CAGR of 19.65% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Augmented reality (AR) relies on displays, cameras, and sensors to integrate digital content into the real-world environment of a user. It finds extensive applications in the healthcare industry as AR enables healthcare professionals to visualize and interact with three-dimensional (3D) representations of human bodies. It also allows them to virtually explore new therapies that were previously prohibitive in a hospital on account of weight, size, or security restraints. Besides this, AR helps these professionals in assisting patients and understanding numerous surgical procedures.

Augmented Reality (AR) in Healthcare Market Trends:

Rapid digitalization, in confluence with rising technological advancements in the healthcare industry, represents one of the key factors positively influencing the market. Moreover, AR enhances the visualization of computerized tomography (CT) and magnetic resonance imaging (MRI) data by overlaying stereoscopic projections during a surgical procedure. This information plays a pivotal role in surgeries requiring accurate navigation to a particular organ. Besides this, AR is used in vein visualization, which aids in the precise detection of veins among patients to increase first-attempt accuracy. It is also utilized in dentistry as AR-based smart glasses that superimpose real-time data directly from a dental scanner enable a dentist to build precise crowns or caps. In addition, AR-enabled tablet-based simulations of different patient scenarios allow nurses to connect better with patients. This, coupled with the rising need for efficient and innovative solutions to enhance clinical and operational outcomes, is facilitating the market growth. Apart from this, AR can minimize costs by eliminating the need for redundant screens. Furthermore, increasing prevalence of diseases and the rising focus on improving the overall quality of patient care are impelling the market growth.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global augmented reality (AR) in healthcare market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on product, technology and end user.

Breakup by Product:

• AR Displays
• AR Sensors
• AR Input Devices
• AR Semiconductor Components
• Others
   

Breakup by Technology:

• Head Mounted Devices
• Handheld Devices
   

Breakup by End User:

• Hospitals and Clinics
• Research Laboratories
• Others
   

Breakup by Region:

• North America
  • United States
  • Canada
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being AccuVein Inc., Atheer Inc., Augmedics, CAE Inc., Google LLC, Koninklijke Philips N.V., Magic Leap Inc., Medical Realities Ltd., Microsoft Corporation, Mindmaze, Orca Health Inc., Siemens AG and Wikitude GmbH (Qualcomm Technologies Inc.).

Report Coverage: