Europe Adult Diaper Market Report by Type (Adult Pad Type Diaper, Adult Flat Type Diaper, Adult Pant Type Diaper), Distribution Channel (Pharmacies, Convenience Stores, Online Stores, and Others), and Country 2024-2032

Europe Adult Diaper Market Report by Type (Adult Pad Type Diaper, Adult Flat Type Diaper, Adult Pant Type Diaper), Distribution Channel (Pharmacies, Convenience Stores, Online Stores, and Others), and Country 2024-2032

Report Format: PDF+Excel | Report ID: SR112024A4295
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Market Overview:

The Europe adult diaper market size reached US$ 4.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 7.3 Billion by 2032, exhibiting a growth rate (CAGR) of 6.2% during 2024-2032.

Report Attribute
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023 US$ 4.2 Billion
Market Forecast in 2032 US$ 7.3 Billion
Market Growth Rate (2024-2032) 6.2%


An adult diaper is a disposable undergarment worn by individuals with various medical conditions, such as mobility impairment, incontinence, dementia and severe diarrhea. The diapers are commonly available in flat, pant and pad-based variants. They are manufactured using polyethylene films, synthetic elastane, polyacrylate granules, cellulose fluff pulp, polypropylene and non-woven hydrophobic and hydrophilic materials. Adult diapers contain specialized super-absorbent chemicals that can absorb liquids in high volumes. They are comfortable to wear, convenient to use and soak the fluid discharge effectively. In comparison to baby diapers, adult diapers can be worn for a longer duration and have higher absorbency levels.

The Europe adult diaper market is primarily being driven by the rising awareness regarding urinary incontinence, especially in the elderly consumers. There is an increasing demand among consumers for pant-style diapers due to their flexibility and breathable waistbands that prevent skin rashes and itching. In line with this, the rising awareness regarding maintaining adequate hygiene has resulted in a significant rise in the demand for adult diapers. Various innovations, such as the launch of biodegradable and disposable diapers integrated with smart technologies that detect moisture levels and send real-time alerts through smartphone applications, are providing a thrust to the market growth. Other factors, including significant growth in the e-commerce industry and increasing product adoption in medical centers and hospitals for patients with chronic medical ailments, are anticipated to drive the market growth across the region.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the Europe adult diaper market report, along with forecasts at the regional and country level from 2024-2032. Our report has categorized the market based on type and distribution channel.

Breakup by Type:

  • Adult Pad Type Diaper
  • Adult Flat Type Diaper
  • Adult Pant Type Diaper
     

Breakup by Distribution Channel:

  • Pharmacies
  • Convenience Stores
  • Online Stores
  • Others
     

Breakup by Country:

  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Others
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Segment Coverage Type, Distribution Channel, Country
Countries Covered Germany, France, United Kingdom, Italy, Spain, Others
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3699
Five User License: US$ 4699
Corporate License: US$ 5699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The Europe adult diaper market was valued at US$ 4.2 Billion in 2023.

We expect the Europe adult diaper market to exhibit a CAGR of 6.2% during 2024-2032.

The rising prevalence of urinary and fecal incontinence particularly among the geriatric population, along with the introduction of skin-friendly and biodegradable product variants that are manufactured by using organic raw materials, is primarily driving the Europe adult diaper market.

The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of adult diapers across several European nations.

Based on the type, the Europe adult diaper market has been segregated into adult pad type diaper, adult flat type diaper, and adult pant type diaper. Among these, adult pad type diaper currently exhibits a clear dominance in the market.

Based on the distribution channel, the Europe adult diaper market can be bifurcated into pharmacies, convenience stores, online stores, and others. Currently, convenience stores hold the largest market share.

On a regional level, the market has been classified into Germany, France, United Kingdom, Italy, Spain, and others, where Germany currently dominates the Europe adult diaper market.

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Europe Adult Diaper Market Report by Type (Adult Pad Type Diaper, Adult Flat Type Diaper, Adult Pant Type Diaper), Distribution Channel (Pharmacies, Convenience Stores, Online Stores, and Others), and Country 2024-2032
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