The Japan adult diaper market size reached US$ 2.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 3.9 Billion by 2028, exhibiting a growth rate (CAGR) of 8.9% during 2023-2028.
An adult diaper is a disposable undergarment worn by individuals suffering from chronic health conditions. It assists in preventing leaks due to urinary and fecal incontinence. It is manufactured using polyacrylate granules, polythene films, breathable fabrics and super-absorbent chemicals. The diapers are commonly available in the pad, flat and pant-based variants. They are widely used by adults experiencing mobility impairment, incontinence, diarrhea and dementia to avoid stains and reducing the anxiety associated with insufficient bladder control. These diapers absorb liquids in large volumes and assist in minimizing the odors. These diapers are also utilized in the medical industry for patients as they have higher absorbent capacities.
The Japanese adult diaper market is primarily being driven by the rising geriatric population, which is highly prone to severe incontinence. Various product innovations, such as the introduction of flushable adult diapers to enhance the convenience for nursing and healthcare providers, are providing a thrust to the market growth. Additionally, increasing consumer awareness regarding maintaining adequate personal hygiene and the widespread product utilization for patients in hospitals with chronic diseases are positively impacting the market growth. Product manufacturers are also developing skin-friendly and biodegradable variants produced using organic and natural raw materials for enhanced comfort for the wearer. Other factors, including the increasing working population, along with convenient product availability across various e-commerce platforms, are anticipated to drive the market growth across the country.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Japan adult diaper market report, along with forecasts at the country and regional level from 2023-2028. Our report has categorized the market based on type and distribution channel.
Breakup by Type:
Adult Pad Type Diaper
Adult Flat Type Diaper
Adult Pant Type Diaper
Breakup by Distribution Channel:
Breakup by Region:
Central/ Chubu Region
The competitive landscape of the industry has also been examined along with the profiles of the key players.
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Key Questions Answered in This Report
The Japan adult diaper market was valued at US$ 2.3 Billion in 2022.
We expect the Japan adult diaper market to exhibit a CAGR of 8.9% during 2023-2028.
The rising prevalence of urinary and fecal incontinence particularly among the geriatric population, along with the introduction of skin-friendly and biodegradable product variants that are produced by using organic raw materials, is primarily driving the Japan adult diaper market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of adult diapers across the nation.
Based on the type, the Japan adult diaper market has been segregated into adult pad type diaper, adult flat type diaper, and adult pant type diaper. Among these, adult pad type diaper currently exhibits a clear dominance in the market.
Based on the distribution channel, the Japan adult diaper market can be bifurcated into pharmacies, convenience stores, online stores, and others. Currently, pharmacies hold the largest market share.
On a regional level, the market has been classified into Kanto Region, Kinki Region, Central/ Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region, where Kanto Region currently dominates the Japan adult diaper market.
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