Japan Medical Tourism Market Size, Share, Trends and Forecast by Treatment Type and Region, 2025-2033

Japan Medical Tourism Market Overview:

The Japan medical tourism market size reached USD 8,545.88 Million in 2024. The market is projected to reach USD 40,988.73 Million by 2033, exhibiting a growth rate (CAGR) of 19.03% during 2025-2033. The market is driven by comprehensive government policy initiatives promoting inbound medical tourism through coordinated ministerial efforts, streamlined visa processes, and hospital accreditation systems. Additionally, Japan's exceptional healthcare infrastructure, characterized by substantial per-capita healthcare spending, abundant medical resources, and world-class technology, attracts international patients. Furthermore, private sector expansion through strategic partnerships, joint ventures, and digital health innovations is enhancing the Japan medical tourism market share.

Japan Medical Tourism Market Trends:

Strategic Promotion and Government Initiatives

In Japan, the government has recognized the economic potential of medical tourism and policies which are implemented to promote the industry by removing visa restrictions and creating Certifications for Foreign Patient Friendly Health Facilities. Moreover, these hospitals have passed international healthcare accreditation. They also offer services in multiple languages to assure that international patients with medical needs do not feel uncomfortable or restricted by language barriers. In line with this, the tourism boards and health ministry's network with airlines, travel companies, hotels and other hospitality businesses to provide all-in-one medical tourism packages. The government also subsidizes advertisements in countries of origin, promoting Japan's capabilities for advanced surgery, preventative medical care, and wellness, alongside financial incentives for hospitals and clinics to invest in the latest machines and expand facilities to qualify as top hospitals to serve medical tourists. Furthermore, heightened collaboration between the public and private sectors to improve quality and efficiency of services and Japan's solid reputation as a healthcare innovator and a safe place for treatment have borne fruit with increased patient volume and revenue generation, greater competition and one of the most highly sought after countries to conduct medical tourism in the Asia-Pacific region.

Integration of Wellness and Tourism Experiences

Japan’s medical tourism market is increasingly characterized by the integration of healthcare services with wellness and tourism experiences. International patients are drawn to high-quality medical procedures and complementary wellness offerings, such as spa treatments, traditional Japanese therapies, and rehabilitation programs. Hospitals and wellness centers collaborate with tourism operators to provide culturally immersive packages that combine medical care with sightseeing, hot spring visits, and healthy culinary experiences. This integration enhances the overall patient experience, prolongs stays, and boosts spending in the local economy. The trend is supported by growing awareness among tourists regarding preventive healthcare, rehabilitation, and stress management, making Japan’s combination of modern medicine and wellness highly attractive. Additionally, technological advancements, such as electronic health records, mobile apps for patient management, and virtual consultations, enable efficient coordination between medical facilities and tourism providers. Hospitals are also implementing patient-centric services, including concierge support, multilingual assistance, and tailored post-treatment rehabilitation plans, further improving satisfaction and encouraging repeat visits. These initiatives contribute to the country’s reputation as a holistic medical tourism destination, enhancing its market growth while supporting broader economic benefits across healthcare, hospitality, and travel sectors.

Rising Demand for Advanced Healthcare Services

The Japan medical tourism market growth is being fueled by increasing international interest in the country’s advanced healthcare infrastructure and high-quality medical services. Patients from countries with limited access to specialized treatments are drawn to Japan due to its state-of-the-art medical facilities, highly trained healthcare professionals, and strict adherence to international healthcare standards. Medical tourists often seek complex procedures such as cancer treatment, cardiovascular surgery, orthopedics, and cosmetic surgeries, which are performed with precision and cutting-edge technologies. Additionally, Japan’s reputation for patient safety, hygiene, and post-treatment care strengthens its appeal. Government initiatives to promote healthcare accessibility for foreign patients, including the introduction of multilingual support systems and visa facilitation, have also contributed to increased patient inflow. Furthermore, Japan’s hospitals and clinics are actively collaborating with travel agencies, insurance providers, and hospitality sectors to create seamless medical travel packages. The focus on holistic care, combining medical treatment with rehabilitation and wellness services, encourages longer stays and higher spending per visitor. The rising adoption of digital healthcare platforms, such as telemedicine consultations for pre- and post-travel care, has simplified planning for international patients, further boosting Japan’s position as a preferred medical tourism destination.

Japan Medical Tourism Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on treatment type.

Treatment Type Insights:

• Cosmetic Treatment
• Dental Treatment
• Cardiovascular Treatment
• Orthopaedic Treatment
• Bariatric Surgery
• Fertility Treatment
• Ophthalmic Treatment
• Others

The report has provided a detailed breakup and analysis of the market based on the treatment type. This includes cosmetic treatment, dental treatment, cardiovascular treatment, orthopaedic treatment, bariatric surgery, fertility treatment, ophthalmic treatment, and others.

Regional Insights:

• Kanto Region
• Kansai/Kinki Region
• Central/Chubu Region
• Kyushu-Okinawa Region
• Tohoku Region
• Chugoku Region
• Hokkaido Region
• Shikoku Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central/Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Japan Medical Tourism Market News:

• May 2025: JCB International partnered with Noage International to expand its Advanced Medical Tourism Program in Japan for affluent Indonesian clients. This development enhanced access to Tokyo and Osaka clinics, improved language support, and strengthened Japan’s appeal, positively impacting the medical tourism industry.

Japan Medical Tourism Market Report Coverage:

Key Questions Answered in This Report:

• How has the Japan medical tourism market performed so far and how will it perform in the coming years?
• What is the breakup of the Japan medical tourism market on the basis of treatment type?
• What is the breakup of the Japan medical tourism market on the basis of region?
• What are the various stages in the value chain of the Japan medical tourism market? 
• What are the key driving factors and challenges in the Japan medical tourism market?
• What is the structure of the Japan medical tourism market and who are the key players?
• What is the degree of competition in the Japan medical tourism market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Japan medical tourism market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Japan medical tourism market.
• Porter's Five Forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Japan medical tourism industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.