Personal Care Electrical Appliances Market Report by Product (Hair Care Appliances, Hair Removal Appliances, Oral Care Appliances, and Others), Type (Electric, Battery Operated), Distribution Channel (Online, Offline), and Region 2024-2032

Personal Care Electrical Appliances Market Report by Product (Hair Care Appliances, Hair Removal Appliances, Oral Care Appliances, and Others), Type (Electric, Battery Operated), Distribution Channel (Online, Offline), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112024A3105
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Market Overview:

The global personal care electrical appliances market size reached US$ 22.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 35.9 Billion by 2032, exhibiting a growth rate (CAGR) of 5% during 2024-2032.

Report Attribute
 Key Statistics 
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023
US$ 22.9 Billion
Market Forecast in 2032
US$ 35.9 Billion
Market Growth Rate 2024-2032 5%


Personal care electrical appliances are various grooming products used for oral and hair care and maintaining personal hygiene. Some of the commonly used appliances include electrical toothbrushes, plaque removers, epilators, shavers, trimmers, hair straightener, curlers and dryers. These devices are available in a wide range of portable, compact-sized and travel-friendly variants and are either electrically or battery operated. In comparison to the traditionally used non-electric variants, these products also offer enhanced convenience to the user and are more cost-effective.

Global Personal Care Electrical Appliances Market Report

Significant growth in the electronics industry, along with rapid urbanization across the globe, represents one of the key factors creating a positive outlook for the market. Furthermore, changing consumer lifestyles and increasing emphasis on maintaining personal health and hygiene among individuals are also driving the market growth. For instance, male consumers are increasingly becoming inclined toward keeping beards and experimenting with hairstyles, which has further enhanced the demand for shavers and trimmers. Additionally, various product innovations, such as the development of heat- and chemical-free variants that cause minimal or no damage to the hair or skin after prolonged use, are acting as other growth-inducing factors. Product manufacturers are also developing budget-friendly styling and body care products that can be used by the all age-groups. In line with this, rising female workforce participation and their increasing focus on personal well-being are also contributing to the market growth. Other factors, including increasing expenditure capacities of the consumers, along with aggressive promotional activities by manufacturers and the easy products’ availability through online retail channels, are anticipated to drive the market further. 

 

 
 

 

Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.

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Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global personal care electrical appliances market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on product, type and distribution channel.

Breakup by Product:

 

 
 

 

Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.

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  • Hair Care Appliances
    • Hair Dryer
    • Hair Straightener
    • Hair Styler
  • Hair Removal Appliances
    • Trimmer
    • Power Shaver
    • Epilator
    • Others
  • Oral Care Appliances
    • Powered Toothbrush
    • Oral Irrigator
  • Others
     

Breakup by Type:

  • Electric
  • Battery Operated
     

Breakup by Distribution Channel:

  • Online
  • Offline
     

Breakup by Region:

 

 
 

 

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  • North America
    • United States
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Colgate-Palmolive Company, Conair Corporation, Helen of Troy Limited, Homedics USA LLC (FKA Distributing Co. LLC), Johnson & Johnson, Koninklijke Philips N.V., Lion Corporation, Panasonic Corporation, Shanghai POVOS Electric Works Co. Ltd., Shiseido Company Limited and The Procter & Gamble Company.

Report Coverage:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Segment Coverage Product, Type, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Colgate-Palmolive Company, Conair Corporation, Helen of Troy Limited, Homedics USA LLC (FKA Distributing Co. LLC), Johnson & Johnson, Koninklijke Philips N.V., Lion Corporation, Panasonic Corporation, Shanghai POVOS Electric Works Co. Ltd., Shiseido Company Limited and The Procter & Gamble Company
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3899
Five User License: US$ 4899
Corporate License: US$ 5899
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The global personal care electrical appliances market was valued at US$ 22.9 Billion in 2023.

We expect the global personal care electrical appliances market to exhibit a CAGR of 5% during 2024-2032.

The increasing consumer inclination towards maintaining personal health and hygiene, along with the introduction of heat-and chemical-free product variants that aid in preventing the hair and skin from damaging, is primarily driving the global personal care electrical appliances market.

The sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown regulations across several nations, resulting in the temporary closure of numerous manufacturing units for personal care electrical appliances.

Based on the product, the global personal care electrical appliances market can be segmented into hair care appliances, hair removal appliances, oral care appliances, and others. Currently, hair care appliances hold the majority of the total market share.

Based on the type, the global personal care electrical appliances market has been divided into electric and battery operated, where battery operated currently exhibits a clear dominance in the market.

Based on the distribution channel, the global personal care electrical appliances market can be categorized into online and offline. Currently, online accounts for the largest market share.

On a regional level, the market has been classified into North America, Asia Pacific, Europe, Latin America, and Middle East and Africa, where North America currently dominates the global market.

Some of the major players in the global personal care electrical appliances market include Colgate-Palmolive Company, Conair Corporation, Helen of Troy Limited, Homedics USA LLC (FKA Distributing Co. LLC), Johnson & Johnson, Koninklijke Philips N.V., Lion Corporation, Panasonic Corporation, Shanghai POVOS Electric Works Co. Ltd., Shiseido Company Limited, and The Procter & Gamble Company.

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Personal Care Electrical Appliances Market Report by Product (Hair Care Appliances, Hair Removal Appliances, Oral Care Appliances, and Others), Type (Electric, Battery Operated), Distribution Channel (Online, Offline), and Region 2024-2032
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