The global lingerie market is within a dynamic industry that evolves rapidly and has demonstrated outstanding resilience and potential for growth. The global lingerie market size reached USD 90.0 Billion in 2024. Looking forward, the market is expected to reach USD 151.0 Billion by 2033, exhibiting a CAGR of 5.78% during 2025-2033. This large market grows since the industry can adjust to shifting consumer tastes while keeping firm demand basics across varied geographical areas and demographic groups.
Sustainability trend is growing rapidly, leading to the development of environmentally friendly undergarments. Bras made of recycled polyester, slip dresses made of biodegradable silk, and garments made of organic cotton attract eco-conscious consumers. Customers greatly embraced cozy, accessible, and ethical products, greatly stressing body positivity also diverse sizing choices. E-commerce channels saw substantial market growth since brands reach more people providing custom shopping trips.
Key demand drivers include rising fashion trends, increased purchasing power, growing consumer focus on comfort and body positivity, and the expanding influence of social media. Changing consumer preferences and the growing demand for varied product lines are shifting the market from classic styles to comfortable modern alternatives. Lingerie market positions itself for growth through 2033 since sustainable production practices reshape competitive landscape using revolutionary materials with advanced manufacturing technologies.
Request Free Sample Report: https://www.imarcgroup.com/lingerie-market/requestsample
The global lingerie market has several major players including Fashion Nova LLC, H & M Hennes & Mauritz AB, Hanesbrands Inc., Hunkemoller International BV, Jockey International Inc., PVH Corp., The Gap Inc., The Groupe Chantelle, Triumph Intertrade AG, Victoria's Secret & Co., Zivame.
Establishment: |
2006 |
Headquarters: |
Vernon, California |
Website: |
https://www.fashionnova.com/pages/about-us |
Fashion Nova LLC is a leading quick-to-market apparel and lifestyle brand. The company delivers the most wanted styles to its customers globally. It has expanded its brand for women, luxe, curve, sport, intimates, swim, beauty, and kids. It also includes a competitive size range up to 4x, along with pursuing advancement for LGBTQ+, BIPOC, women, and more.
Establishment: |
1901 |
Headquarters: |
Winston-Salem, North California |
Website: |
https://www.hanes.com/ |
Hanesbrands Inc. is renowned for producing everyday apparel, which is extensively adopted worldwide due to its quality, comfort, and value. The company is primarily known for selling innerwear and activewear. It sells its products under some of the world’s strongest apparel brands, including Hanes, Champion, Maidenform, JMS/Just My Size, Nur Die/Nur Der, L’eggs, Lovable, DIM, Bali, Playtex, Bonds, Wonderbra, Berlei, and Gear for Sports.
Establishment: |
1947 |
Headquarters: |
Sweden |
Website: |
https://hmgroup.com/ |
Hennes & Mauritz (H&M) is a global fashion and design company with 57 online markets and stores in 77 markets. While increasing the share of recycled or other more sustainably sourced materials, its brands are also offering customers several services to make a sustainable lifestyle accessible to more people.
Establishment: |
1886 |
Headquarters: |
Hilversum, Noord-Holland |
Website: |
https://www.hunkemoller.com/corporate |
Hunkemoller International B.V. is Europe’s leading manufacturer of women lingerie. It attracts consumers by its brand handwriting, new collections, and targeted sub-brands. It appeals to all women, irrespective of their culture, age, body shape, taste, or budget.
Establishment: |
1876 |
Headquarters: |
Kenosha, United States |
Website: |
https://www.jockey.in/ |
Jockey International is a leading responsible designer and marketer of women’s apparel and men’s apparel. It is a leading player in the lingerie and intimates category in retail stores. It was the first company to introduce temperature-regulating underwear. The company is committed to quality, comfort, fashion, innovation and value. As Jockey grows in size and sophistication, the simple commitment to serve its consumer’s need for comfort continues to be the brand’s hallmark.
Establishment: |
1881 |
Headquarters: |
New York City |
Website: |
https://www.pvh.com/company |
PVH Corp. has become a global powerhouse in the fashion industry by thriving through brand strength and relevance. It’s global iconic brands and 31,000 associates around the world bring the Power of PVH to life. The company’s passion for innovation and entrepreneurial spirit has taken the business to the forefront of the world’s apparel and lifestyle industry with a portfolio of iconic brands led by TOMMY HILFIGER and Calvin Klein.
Establishment: |
1969 |
Headquarters: |
San Francisco, California |
Website: |
https://www.gapinc.com/en-us/ |
The Gap Inc. is a leading American retailer of accessories and clothing. It provides access to quality fashion in every price range. It also caters to women regardless of body size, age, or ethnicity. Its specialties include fashion and apparel, IT/e-commerce, retail, supply chain, inventory management, and design and merchandising.
Establishment: |
1876 |
Headquarters: |
Cachan, France |
Website: |
https://group.chantellelingerie.com/ |
The Groupe Chantelle is an international company that designs lingerie and possesses high-quality standards and offers a historic commitment to women. Moreover, Groupe Chantelle is integrating its own in-store and online channels more closely, enabling online customers to collect and return items in its retail stores.
Establishment: |
1886 |
Headquarters: |
Zurzach, Switzerland |
Website: |
https://www.triumph.com/corporate/ |
Triumph is a global lingerie brand headquartered in Germany, with operations in more than 120 countries. It is a leading company that manufactures sleepwear and intimate wear, especially for womens. Today the Triumph Group joins the ranks of global leaders in the lingerie sector with a multi-faceted product palette that is sold in more than 120 countries, from Norway to South Africa and from Mexico to India.
Establishment: |
2021 |
Headquarters: |
Columbus, Ohio |
Website: |
https://www.victoriassecretandco.com/ |
Victoria’s Secret & Co. is the world’s leading brand specializing in a wide variety of assorted modern, fashion-spiralled collections, including casual sleepwear, lingerie, panties and bras. And athleisure, along with award-winning prestige fragrances and body care. With nearly 1,350 retail stores worldwide and a predominately female workforce of more than 25,000, Victoria's Secret boasts the largest team of specialty-trained bra fit experts worldwide.
Establishment: |
2011 |
Headquarters: |
Bangalore, India |
Website: |
https://www.zivame.com/ |
Zivame, which is India's leading online lingerie retailer, has emerged so it can transform intimate apparel shopping through both culturally relevant product offerings and also technology-driven solutions. The company uses fit technologies that are revolutionary, design sensibilities that are local, and size ranges that are wide to address Indian consumers' style and fit needs. Everyday basics along with fashion-forward pieces with maternity and sports bras form Zivame's product portfolio. For improved customer experience and satisfaction, the brand leverages advanced data analytics, virtual fitting tools, and personalized recommendations. Their innovation includes within it home try-on services as well as expert fit consultations. Their innovation also includes educational content for addressing intimate apparel needs.
About IMARC Group:
IMARC Group provides detailed business intelligence solutions for organizations globally so it is a leading market research and consulting firm. IMARC has expertise within the market research field, in strategy consulting, and in business expansion support. Due to all of this expertise, IMARC provides such actionable perceptions that cover diverse industries such as fashion, retail, and also consumer goods. The company specializes in market sizing, competitive analysis, consumer behavior studies, and growth opportunity identification. Through IMARC's combined primary, secondary research methodologies, accurate reliable market intelligence enabling informed decision-making is delivered. Businesses seeking expansion strategies trust them as advisors on account of their global reach and industry expertise in order to understand market dynamics and to identify emerging trends in today's competitive landscape.
About Author:
Shree Basu Shree Basu is an experienced content writer with a passion for researching about diverse markets, ranging from technology to chemistry to agriculture. She has around two years of experience in different aspects of market research and has worked with multiple startups and enterprises in the B2B, B2C, and retail industries. In her free time, Shree enjoys reading, feeding stray animals, and watching crime documentaries. |