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The West Africa alcoholic beverages market was valued at US$ 11.7 Billion in 2021.
We expect the West Africa alcoholic beverages market to exhibit a CAGR of 6.31% during 2022-2027.
The elevating levels of globalization, growing trend of socializing, and increasing number of breweries
and wineries, are primarily driving the West Africa alcoholic beverages market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from
conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of
alcoholic beverages across the region.
Based on the product type, the West Africa alcoholic beverages market can be segmented into beer,
spirits, wine, and others. Currently, beer holds the majority of the total market share.
Based on the packaging type, the West Africa alcoholic beverages market has been segregated into glass
bottles, tins, plastic bottles, and others. Among these, glass bottles currently exhibit a clear dominance
in the market.
Based on the distribution channel, the West Africa alcoholic beverages market can be categorized into
open markets, supermarkets/hypermarkets, hotels/ restaurants/bars, specialty stores, and others.
Currently, open markets account for the largest market share.
On a regional level, the market has been classified into Nigeria, Cote d' Ivoire, Ghana, Burkina Faso,
Republic of Benin, Senegal, and others, where Nigeria currently dominates the West Africa alcoholic
Some of the major players in the West Africa alcoholic beverages market include Diageo Plc, Heineken
International B.V., Anheuser-Busch InBev, Castel Group, Kasapreko Company Ltd, and Tambour Original.
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