The North America potato chips market is expected to exhibit a stable growth during 2019-2024. Potato chips represent one of the most popular snacks, which are consumed in North America. They are prepared using thin slices of potatoes that are seasoned after being fried until crisp. At the time of frying, the sugar present in potatoes combine with amino acids and turn brown, thereby resulting in the yellowish-brown color of potato chips. In addition to this, potato chips are processed and stored in such a way that they are inert towards any microbiological spoilage, chemical and enzymatic activities. Further, they are packed and sold in air-tight plastic bags, which aid in increasing their shelf-life.
North America potato chips market is presently being driven by hectic lifestyles of the people, which is resulting in the increasing demand for convenient and ready-to-eat snacking options, such as potato chips. Moreover, several manufacturers in the region are offering a wide variety of taste, flavor and texture of chips to consumers. They are also making considerable investments in R&D activities to launch various products in the market and expand their product portfolio. Furthermore, due to the increased health consciousness among consumers, manufacturers are also launching value-added potato chips variants that are relatively healthier. This includes products with reduced fat and calorie content, fortified with healthy ingredients, and lower cholesterol. Apart from this, the well-organized retail sector has propelled the easy availability of potato chips in hypermarkets, supermarkets, and convenient stores, thereby fueling market growth.
IMARC Group’s latest report provides a deep insight into the North America potato chips market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the North America potato chips market in any manner.
Report Scope:
- North America Potato Chips Market
- Key Regions Analysed
- Analysis for Each Country
- Market by Product Type
- Market by Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Specialty Food Stores
- Online Stores
- Others
- Value Chain Analysis
- Key Drivers and Challenges
- Porters Five Forces Analysis
- Competitive Landscape
- Competitive Structure
- Key Player Profiles
Key Questions Answered in This Report:
- How has the North America potato chips market performed so far and how will it perform in the coming years?
- What are the key regions in the North America potato chips market?
- What is the breakup of the North America potato chips market on the basis of product type?
- What is the breakup of the North America potato chips market on the basis of distribution channel?
- What are the various stages in the value chain of the North America potato chips industry?
- What are the key driving factors and challenges in the North America potato chips industry?
- What is the structure of the North America potato chips industry and who are the key players?
- What is the degree of competition in the North America potato chips industry?
- What are the profit margins in the North America potato chips industry?
Report Coverage:
- Base Year Considered: 2018
- Historical Data Coverage: 2013-2018
- Market Forecast: 2019-2024
- Geography Covered: North America, United States and Canada
- Segments Covered: Product Type and Distribution Channel.
Report Customization: Although IMARC has tried to cover everything in the North America potato chips market landscape, we believe that every stakeholder may have their own specific needs. In view of this, we provide up to 20-man hours of free customization for each report.
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Potato Chips Market
5.1 Market Performance
5.2 Market Breakup by Product Type
5.3 Market Breakup by Distribution Channel
5.4 Market Breakup by Region
5.5 Market Forecast
6 North America Potato Chips Market
6.1 Market Performance
6.2 Market Forecast
7 North America Potato Chips Market: Breakup by Product Type
7.1 Plain
7.2 Flavoured
8 North America Potato Chips Market: Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.2 Convenience Stores
8.3 Specialty Food Stores
8.4 Online Stores
8.5 Others
9 North America Potato Chips Market: Breakup by Country
9.1 United States
9.1.1 Historical Market Trends
9.1.2 Market Breakup by Product Type
9.1.3 Market Breakup by Distribution Channel
9.1.4 Market Forecast
9.2 Canada
9.2.1 Historical Market Trends
9.2.2 Market Breakup by Product Type
9.2.3 Market Breakup by Distribution Channel
9.2.4 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porter’s Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Rivalry
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
List of Figures
Figure 1: Global: Potato Chips Market: Volume Trends (in Million Kg), 2013-2018
Figure 2: Global: Potato Chips Market: Breakup by Product Type (in %), 2018
Figure 3: Global: Potato Chips Market: Breakup by Distribution Channel (in %), 2018
Figure 4: Global: Potato Chips Market: Breakup by Region (in %), 2018
Figure 5: Global: Potato Chips Market Forecast: Volume Trends (in Million Kg), 2019-2024
Figure 6: North America: Potato Chips Market: Volume Trends (in Million Kg), 2013-2018
Figure 7: North America: Potato Chips Market Forecast: Volume Trends (in Million Kg), 2019-2024
Figure 8: North America: Potato Chips Market: Breakup by Product Type (in %), 2018
Figure 9: North America: Potato Chips (Plain) Market: Volume Trends (in Million Kg), 2013 & 2018
Figure 10: North America: Potato Chips (Plain) Market Forecast: Volume Trends (in Million Kg), 2019-2024
Figure 11: North America: Potato Chips (Flavoured) Market: Volume Trends (in Million Kg), 2013 & 2018
Figure 12: North America: Potato Chips (Flavoured) Market Forecast: Volume Trends (in Million Kg), 2019-2024
Figure 13: North America: Potato Chips Market: Breakup by Distribution Channel (in %), 2018
Figure 14: North America: Potato Chips Market: Sales Through Supermarkets/Hypermarkets (in Million Kg), 2013 & 2018
Figure 15: North America: Potato Chips Market Forecast: Sales Through Supermarkets/Hypermarkets (in Million Kg), 2019-2024
Figure 16: North America: Potato Chips Market: Sales Through Convenience Stores (in Million Kg), 2013 & 2018
Figure 17: North America: Potato Chips Market Forecast: Sales Through Convenience Stores (in Million Kg), 2019-2024
Figure 18: North America: Potato Chips Market: Sales Through Specialty Food Stores (in Million Kg), 2013 & 2018
Figure 19: North America: Potato Chips Market Forecast: Sales Through Specialty Food Stores (in Million Kg), 2019-2024
Figure 20: North America: Potato Chips Market: Sales Through Online Stores (in Million Kg), 2013 & 2018
Figure 21: North America: Potato Chips Market Forecast: Sales Through Online Stores (in Million Kg), 2019-2024
Figure 22: North America: Potato Chips Market: Sales Through Other Distribution Channels (in Million Kg), 2013 & 2018
Figure 23: North America: Potato Chips Market Forecast: Sales Through Other Distribution Channels (in Million Kg), 2019-2024
Figure 24: North America: Potato Chips Market: Breakup by Country (in %), 2018
Figure 25: United States: Potato Chips Market: Volume Trends (in Million Kg), 2013-2018
Figure 26: United States: Potato Chips Market: Breakup by Product Type (in %), 2018
Figure 27: United States: Potato Chips Market: Breakup by Distribution Channel (in %), 2018
Figure 28: United States: Potato Chips Market Forecast: Volume Trends (in Million Kg), 2019-2024
Figure 29: Canada: Potato Chips Market: Volume Trends (in Million Kg), 2013-2018
Figure 30: Canada: Potato Chips Market: Breakup by Product Type (in %), 2018
Figure 31: Canada: Potato Chips Market: Breakup by Distribution Channel (in %), 2018
Figure 32: Canada: Potato Chips Market Forecast: Volume Trends (in Million Kg), 2019-2024
Figure 33: North America: Potato Chips Industry: SWOT Analysis
Figure 34: North America: Potato Chips Industry: Value Chain Analysis
Figure 35: North America: Potato Chips Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: North America: Potato Chips Market: Key Industry Highlights, 2018 and 2024
Table 2: North America: Potato Chips Market Forecast: Breakup by Product Type (in Million Kg), 2019-2024
Table 3: North America: Potato Chips Market Forecast: Breakup by Distribution Channel (in Million Kg), 2019-2024
Table 4: North America: Potato Chips Market Forecast: Breakup by Country (in Million Kg), 2019-2024
Table 5: North America: Potato Chips Market: Competitive Structure
Table 6: North America: Potato Chips Market: Key Players