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United States Set-Top Box Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The United States set-top box market size reached US$ 1,617.3 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 1,633.3 Million by 2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use sectors. These insights are included in the report as a major market contributor.

A set-top box (STB) is an electronic, hardware device that receives and decodes digital signals from digital television (DTV) broadcasts and displays them on the television. It comprises a RAM, web browser, MPEG decoder chip and an operating system, which assists in accessing files, programs, interfaces and services. It performs complex functions, such as video conferencing, home networking, video-on-demand and internet protocol (IP) telephony. It also aids in accessing the Internet and adding premium channels directly from the device. Consequently, it is extensively used in cable, satellite and over-the-air (OTA) television systems in the United States.

The increasing popularity of digital video recording, in confluence with advanced satellite networks and high disposable incomes of individuals, represents one of the significant factors impelling the market growth. Apart from this, the incorporation of interactive features in STB systems, such as motion sensors, Bluetooth connectivity, Internet of Things (IoT), gaming platforms, virtual reality and artificial intelligence (AI), are further contributing to the market growth. Moreover, the spread of the coronavirus disease (COVID-19), along with the growing emphasis on social distancing norms by the Government, has increased the adoption of e-learning across the country. This, in turn, is creating a positive influence on the market growth.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the United States set-top box market report, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on type, resolution, end-user, service type and distribution.

Breakup by Type:

  • Cable STB
  • Satellite STB
  • Digital Terrestrial Television (DTT) STB
  • Internet Protocol (IP) STB
  • Over-The-Top (OTT) STB
     

Breakup by Resolution:

  • HD (High Definition)
  • SD (Standard Definition)
  • UHD (Ultra-High Definition)
     

Breakup by End-User:

  • Residential
  • Commercial
  • Others
     

Breakup by Service Type:

  • Pay TV
  • Free-to-Air
     

Breakup by Distribution:

  • Online Distribution
  • Offline Distribution
     

Breakup by Region:

  • Northeast
  • Midwest
  • South
  • West
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Million
Segment Coverage Type, Resolution, End-User, Service Type, Distribution, Region
Region Covered Northeast, Midwest, South, West
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   United States Set-Top Box Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6   Market Breakup by Type
    6.1    Cable STB
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Satellite STB
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Digital Terrestrial Television (DTT) STB
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4    Internet Protocol (IP) STB
        6.4.1 Market Trends
        6.4.2 Market Forecast
    6.5    Over-The-Top (OTT) STB
        6.5.1 Market Trends
        6.5.2 Market Forecast
7   Market Breakup by Resolution
    7.1    HD (High Definition)
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    SD (Standard Definition)
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    UHD (Ultra-High Definition)
        7.3.1 Market Trends
        7.3.2 Market Forecast
8   Market Breakup by End-User
    8.1    Residential
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Commercial
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Others
        8.3.1 Market Trends
        8.3.2 Market Forecast
9   Market Breakup by Service Type
    9.1    Pay TV
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Free-to-Air
        9.2.1 Market Trends
        9.2.2 Market Forecast
10  Market Breakup by Distribution
    10.1    Online Distribution
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Offline Distribution
        10.2.1 Market Trends
        10.2.2 Market Forecast
11  Market Breakup by Region
    11.1    Northeast 
        11.1.1 Market Trends
        11.1.2 Market Forecast
    11.2    Midwest
        11.2.1 Market Trends
        11.2.2 Market Forecast
    11.3    South
        11.3.1 Market Trends
        11.3.2 Market Forecast
    11.4    West
        11.4.1 Market Trends
        11.4.2 Market Forecast
12  SWOT Analysis
    12.1    Overview
    12.2    Strengths
    12.3    Weaknesses
    12.4    Opportunities
    12.5    Threats
13  Value Chain Analysis
14  Porters Five Forces Analysis

    14.1    Overview
    14.2    Bargaining Power of Buyers
    14.3    Bargaining Power of Suppliers
    14.4    Degree of Competition
    14.5    Threat of New Entrants
    14.6    Threat of Substitutes
15  Price Analysis
16  Policy and Regulatory Landscape
17  Competitive Landscape

    17.1    Market Structure
    17.2    Key Players
    17.3    Profiles of Key Players

List of Figures

Figure 1: United States: Set-Top Box Market: Major Drivers and Challenges
Figure 2: United States: Set-Top Box Market: Sales Value (in Million US$), 2016-2021
Figure 3: United States: Set-Top Box Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 4: United States: Set-Top Box Market: Breakup by Type (in %), 2021
Figure 5: United States: Set-Top Box Market: Breakup by Resolution (in %), 2021
Figure 6: United States: Set-Top Box Market: Breakup by End-User (in %), 2021
Figure 7: United States: Set-Top Box Market: Breakup by Service Type (in %), 2021
Figure 8: United States: Set-Top Box Market: Breakup by Distribution (in %), 2021
Figure 9: United States: Set-Top Box Market: Breakup by Region (in %), 2021
Figure 10: United States: Set-Top Box (Cable STB) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: United States: Set-Top Box (Cable STB) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: United States: Set-Top Box (Satellite STB) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: United States: Set-Top Box (Satellite STB) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: United States: Set-Top Box (Digital Terrestrial Television STB) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: United States: Set-Top Box (Digital Terrestrial Television STB) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: United States: Set-Top Box (Internet Protocol STB) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: United States: Set-Top Box (Internet Protocol STB) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: United States: Set-Top Box (Over-The-Top STB) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: United States: Set-Top Box (Over-The-Top STB) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: United States: Set-Top Box (HD) Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: United States: Set-Top Box (HD) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: United States: Set-Top Box (SD) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: United States: Set-Top Box (SD) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: United States: Set-Top Box (UHD) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: United States: Set-Top Box (UHD) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: United States: Set-Top Box (Residential) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: United States: Set-Top Box (Residential) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: United States: Set-Top Box (Commercial) Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: United States: Set-Top Box (Commercial) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: United States: Set-Top Box (Other End-Users) Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: United States: Set-Top Box (Other End-Users) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: United States: Set-Top Box (Pay TV) Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: United States: Set-Top Box (Pay TV) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: United States: Set-Top Box (Free-to-Air) Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: United States: Set-Top Box (Free-to-Air) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: United States: Set-Top Box (Online Distribution) Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: United States: Set-Top Box (Online Distribution) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: United States: Set-Top Box (Offline Distribution) Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: United States: Set-Top Box (Offline Distribution) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: Northeast: Set-Top Box Market: Sales Value (in Million US$), 2016 & 2021
Figure 41: Northeast: Set-Top Box Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 42: Midwest: Set-Top Box Market: Sales Value (in Million US$), 2016 & 2021
Figure 43: Midwest: Set-Top Box Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 44: South: Set-Top Box Market: Sales Value (in Million US$), 2016 & 2021
Figure 45: South: Set-Top Box Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 46: West: Set-Top Box Market: Sales Value (in Million US$), 2016 & 2021
Figure 47: West: Set-Top Box Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 48: United States: Set-Top Box Industry: SWOT Analysis
Figure 49: United States: Set-Top Box Industry: Value Chain Analysis
Figure 50: United States: Set-Top Box Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: United States: Set-Top Box Market: Key Industry Highlights, 2021 and 2027
Table 2: United States: Set-Top Box Market Forecast: Breakup by Type (in Million US$), 2022-2027
Table 3: United States: Set-Top Box Market Forecast: Breakup by Resolution (in Million US$), 2022-2027
Table 4: United States: Set-Top Box Market Forecast: Breakup by End-User (in Million US$), 2022-2027
Table 5: United States: Set-Top Box Market Forecast: Breakup by Service Type (in Million US$), 2022-2027
Table 6: United States: Set-Top Box Market Forecast: Breakup by Distribution (in Million US$), 2022-2027
Table 7: United States: Set-Top Box Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 8: United States: Set-Top Box Market: Competitive Structure
Table 9: United States: Set-Top Box Market: Key Players


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Key Questions Answered in This Report

The United States set-top box market was valued at US$ 1,617.3 Million in 2021.

The continuous development of advanced set-top box variants that can perform several complex
functions, including video conferencing, home networking, video-on-demand, and Internet Protocol
(IP) telephony, is primarily driving the United States set-top box market.

The sudden outbreak of the COVID-19 pandemic has led to the growing demand for set-top-box
devices, as a means of indoor entertainment during the lockdown scenario across the United States.

Based on the type, the United States set-top box market can be segregated into cable STB, satellite
STB, digital terrestrial television (DTT) STB, internet protocol (IP) STB, and over-the-top (OTT) STB.
Currently, satellite STB type accounts for the majority of the total market share.

Based on the resolution, the United States set-top box market has been divided into HD (high
definition), SD (standard definition), and UHD (ultra-high definition). Among these, HD (high
definition) exhibits a clear dominance in the market.

Based on the end-user, the United States set-top box market can be categorized into residential,
commercial, and others. Currently, the residential sector holds the majority of the total market
share.

Based on the service type, the United States set-top box market has been segmented into pay TV
and free-to-air, where pay TV currently represents the largest market share.

Based on the distribution, the United States set-top box market can be bifurcated into online
distribution and offline distribution. Currently, offline distribution accounts for the majority of the
total market share.

On a regional level, the market has been classified into Northeast, Midwest, South, and West, where
South currently dominates the market.

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